Software Alternatives, Accelerators & Startups

GoodFirms VS Latana

Compare GoodFirms VS Latana and see what are their differences

GoodFirms logo GoodFirms

Find World’s Best IT Companies & Software on GoodFirms. This most trusted B2B research platform holds collection of Reviews, Ratings & Rankings, Company Profile & CEO Interview of over 6000+ IT companies & Software.

Latana logo Latana

Latana is the first brand tracking tool to use advanced data science to ensure reliable and accurate brand insights.
  • GoodFirms Landing page
    Landing page //
    2023-09-25
  • Latana Landing page
    Landing page //
    2023-09-02

We built an advanced brand tracker so we could help solve the brand puzzle. More and more brands taking a bigger turn towards brand marketing over performance marketing. Marketplaces are becoming oversaturated and it's becoming harder to become noticed by your target audience. And it is also becoming really, really expensive. This is not a sustainable means of growth. But brand marketing is.

Brands know that if they achieve a high level of brand awareness, it will accelerate into sales further along the line. Most importantly, these brands are aware that an investment into brand awareness is an investment into the long-term growth of their business. But they don't know if this investment is making an impact, or if they would get the same results simply burning their money.

That's why we have developed brand analytics. Brand analytics is for brand managers what Google Analytics is for digital marketers. It provides them with an intuitive dashboard where they can see exactly their level of brand performance with target audiences, campaign impact, and how they fare against their competitors. These accurate insights can be used be brand managers to tailor their marketing for their audiences and improve brand performance - leading to growth and sales. Perfect!

GoodFirms videos

Top 10 Mobile App Development Companies on GoodFirms 2018

Latana videos

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Category Popularity

0-100% (relative to GoodFirms and Latana)
B2B Directory
100 100%
0% 0
Data Dashboard
0 0%
100% 100
Company Reviews
100 100%
0% 0
Business & Commerce
41 41%
59% 59

User comments

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Social recommendations and mentions

Latana might be a bit more popular than GoodFirms. We know about 1 link to it since March 2021 and only 1 link to GoodFirms. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

GoodFirms mentions (1)

  • Top 10 Backend Frameworks in 2022
    CakePHP is a Model-View-Controller (MVC) based open source web application framework written in PHP. It uses software design patterns like ActiveRecord, Convention over Configuration (CoC), Association Data Mapping and Front Controller. Some websites using CakePHP are coconala and GoodFirms. - Source: dev.to / over 1 year ago

Latana mentions (1)

  • US seen as bigger threat to democracy than Russia or China, global poll finds
    The company that provided the data for the report is not actually a polling organization. It is a marketing firm whose competency appears to be conducting brand awareness studies. Source: about 3 years ago

What are some alternatives?

When comparing GoodFirms and Latana, you can also consider the following products

Clutch.co - Ratings and reviews of leading IT, marketing, and business services companies. Clutch is your data-driven field guide for B2B buying and hiring decisions.

Tercept Unified Analytics - Tercept automatically aggregates and organizes all monetization data,analytics data and marketing data into one single dashboard with powerful querying and visualization capabilities. You can setup custom reports and automate 100% of your reporting.

Capterra - Capterra helps millions of people find the best business software. With software reviews, ratings, infographics, and the most comprehensive list of the top business software products available, you're sure to find what you need at Capterra.

AdMeter - AdMeter is a cloud-based analytical platform that allows you to improve your marketing strategies by using accurate analytical reports and also understanding the behavior of your targeted customers.

Sortlist - Click here, post a project and discover 5 amazing marketing agencies relevant to your business.

Pega Marketing - Pega Marketing is an advanced-level and AI-based software solution that allows you to interact with customers in an engaging way and solve their issues by providing their valuable services in real-time.