Software Alternatives, Accelerators & Startups

GoodBrief VS Built for Mars

Compare GoodBrief VS Built for Mars and see what are their differences

GoodBrief logo GoodBrief

A random generator for design briefs.

Built for Mars logo Built for Mars

A collection of UX case studies
  • GoodBrief Landing page
    Landing page //
    2022-07-20
  • Built for Mars Landing page
    Landing page //
    2023-07-12

GoodBrief features and specs

  • Free to Use
    GoodBrief is a free tool, making it accessible to a wide range of users without any financial commitment.
  • Randomized Briefs
    It provides randomized design briefs, which can help designers practice and improve their skills in a variety of project scenarios.
  • Customizable Options
    Users can customize the type of brief they receive based on the desired industry, type of work (e.g., logo, web design), and client type, improving the relevance of practice projects.
  • Quick and Easy to Use
    The interface is straightforward, allowing users to generate a brief quickly and efficiently, saving time on preparation.
  • Idea Generation
    It can serve as a source of inspiration, helping designers overcome creative blocks by offering new and diverse project ideas.

Possible disadvantages of GoodBrief

  • Lack of Depth
    Randomized briefs may lack the depth and specific requirements often found in real client briefs, limiting the extent of practical, real-world experience.
  • Limited Customization
    Customization options, while helpful, are still relatively basic, and might not cover specific niche markets or highly detailed scenarios.
  • No Real Feedback
    Since the briefs are generated randomly and not tied to actual clients, designers do not receive real-world feedback or critique, which is essential for professional growth.
  • Generic Scenarios
    The prompts can be somewhat generic and may not always simulate the unique challenges of actual client projects.
  • Over-Simplified Issues
    Some briefs may simplify client problems, not adequately preparing designers for the complexity of real-world projects and client interactions.

Built for Mars features and specs

  • Expert Analysis
    Built for Mars provides detailed and expert analysis of user experience design and product interfaces, making it valuable for designers seeking informed insights.
  • Comprehensive Reviews
    The platform offers thorough reviews of various digital products, allowing users to understand strengths and weaknesses from a UX perspective.
  • Educational Content
    Built for Mars offers educational content that is beneficial for both novice and experienced designers aiming to improve their design skills.
  • Engaging Visualization
    Utilizes engaging visualizations to convey UX findings, making complex information more digestible and accessible.

Possible disadvantages of Built for Mars

  • Limited Scope
    The analysis provided by Built for Mars may be limited to specific industries or product types, potentially leaving out broader design insights.
  • Subjectivity
    As with any analysis, the insights can be subjective and influenced by the analyst's perspective, which may not always align with all users' experiences.
  • Access Restrictions
    Certain content or reports may be behind paywalls or require subscriptions, which could restrict access for some users.
  • Update Frequency
    The frequency of updates or new analyses may not be sufficient for users looking for the latest UX trends and evaluations.

Analysis of GoodBrief

Overall verdict

  • GoodBrief is generally considered a useful tool for designers and agencies looking for efficient ways to kickstart their creative projects. While it may not replace the depth of a custom-made brief developed through in-depth client consultation, it provides a solid starting point for many design endeavors.

Why this product is good

  • GoodBrief is an online tool that generates creative briefs for designers, helping streamline the initial stages of creative projects. It is appreciated for its ability to quickly produce comprehensive briefs that set clear project guidelines, helping creatives save time and focus on the design process. Users value its simple and user-friendly interface as well as its adaptability to different types of design projects.

Recommended for

    GoodBrief is recommended for freelance designers, design students, and agencies seeking an efficient method to generate initial project briefs. It is particularly beneficial for those who need to quickly establish project guidelines without extensive consultation or resource allocation.

GoodBrief videos

GoodBrief: a Design Brief Generator

Built for Mars videos

Built for Mars | Peter Ramsey

More videos:

  • Review - Is the Perseverance Rover built for Mars? | Built For Mars | National Geographic
  • Review - Episode 004: Peter Ramsey, Founder of Built for Mars

Category Popularity

0-100% (relative to GoodBrief and Built for Mars)
Design Tools
75 75%
25% 25
Logo Maker
100 100%
0% 0
User Experience
0 0%
100% 100
Education
54 54%
46% 46

User comments

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Social recommendations and mentions

Based on our record, GoodBrief should be more popular than Built for Mars. It has been mentiond 56 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

GoodBrief mentions (56)

  • Building first portfolio
    It depends on what sort of clients/industry you are targeting, use this to generate ideas: (https://goodbrief.io). Source: almost 2 years ago
  • what's the best way to get experience as a beginning designer?
    Take a look at the kind of company youd want to work at as a junior designer. Then go over to https://goodbrief.io/ and try to do a full project. Source: almost 2 years ago
  • Portfolio critique(trying to find a job)
    Hi - I personally like your personal brand work and your Digimune piece. As a young designer, you're doing a good job of showing your thought process..if im looking for a mid-level designer thats what I'm looking for. The porfolio is a bit light...So I would use some off time to add personal projects. Some great tools out there can help you speed up the process. I use https://goodbrief.io/ on occasion to help me... Source: almost 2 years ago
  • Where can I find practice projects?
    So far I've been working with Good Brief, https://goodbrief.io, for logo design but find the briefs are limited with information. Source: almost 2 years ago
  • This is my first kinda serious logo design, what do you think?
    It's been a while that I wanted to make my own portfolio but of course, I needed some work first so I worked on this fictional project, Wine. (I took a brief from that site goodbrief.io) Wine is a company that has a chain of stores where they sell second-hand clothing, they stand out for their quality and uniqueness, they want to communicate innocence and at the same time being fresh. Also, their main target is a... Source: almost 2 years ago
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Built for Mars mentions (7)

  • Design is about experience: 5 UX trends to be aware of
    Maybe I’m looking in the wrong places but I’m tired of seeing numbered lists of “Design trends to look out for in 202X” with 4 sentences of text between them. I crave longer forms of writing that explains the design aspect of this field. (The only resource I’ve found satisfying was Built for Mars ). Source: over 2 years ago
  • Ask HN: How to learn design and UI/UX
    Some other recommendations: Don’t Make me Think and Rocket Surgery Made Easy by Steve Krug https://builtformars.com/ UX case studies https://www.nngroup.com/ UX analyses and articles Coursera has some UX courses you can audit for free. - Source: Hacker News / over 2 years ago
  • portfolio tips and advices
    Consider that even if you don't have a big portfolio of work, you can do analysis of existing apps / websites / experiences, even a game. Take a look at the case studies here: https://builtformars.com/. Source: over 2 years ago
  • Thought the Rotten Tomatoes mobile site could use a bit of work
    You might enjoy these case studies: builtformars.com They are slides + articles instead of video but very interesting and entertaining. Source: over 2 years ago
  • Sources to start
    There are also nice walkthrough websites you can learn a lot from: Growth.design Built for Mars. Source: almost 3 years ago
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What are some alternatives?

When comparing GoodBrief and Built for Mars, you can also consider the following products

FakeClients - Practise logo design using random generated client briefs

Uxcel - The easiest way to learn UX/UI design

Sharpen Design Generator - Challenge yourself with original design prompts

UX Challenges - Done reading about UX? Start doing it.

Briefbox - Quick design briefs for aspiring creatives

UI Coach - Become a better UI designer in 30 days