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Funnel.io VS Workato

Compare Funnel.io VS Workato and see what are their differences

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Funnel.io logo Funnel.io

Marketing analytics software for e-commerce companies and online marketers that automatically...

Workato logo Workato

Experts agree - we're the leader. Forrester Research names Workato a Leader in iPaaS for Dynamic Integration. Get the report. Gartner recognizes Workato as a “Cool Vendor in Social Software and Collaboration”.
  • Funnel.io Landing page
    Landing page //
    2023-09-17
  • Workato Landing page
    Landing page //
    2023-09-16

Funnel.io videos

+ Add

Funnel.io - Advertising Reports & Dashboards

Workato videos

+ Add

Webinar Series by Workato | Introduction to Workato (Main)

More videos:

  • Review - Workato Product Updates - February 2020
  • Review - Vijay Tella, Workato CEO: Welcome to the New Era of Automation

Category Popularity

0-100% (relative to Funnel.io and Workato)

Funnel.io

Workato

Marketing Analytics
100 100%
Marketing Analytics
0% 0
Data Integration
34 34%
Data Integration
66% 66
Web Service Automation
0 0%
Web Service Automation
100% 100
Marketing Platform
100 100%
Marketing Platform
0% 0

User comments

Share your experience with using Funnel.io and Workato. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Funnel.io and Workato

Funnel.io Reviews

Funnel.io Alternatives and Competitors in 2022
Funnel.io is great for small business owners and early-stage companies because it can be used on a month-to-month basis. Users are charged based on ad spend. While this is great in the beginning, as the company grows, the cost to use Funnel.io grows as well. It can also be used for enterprises.
Source: improvado.io
Top 5 Supermetrics Alternatives – Competitors, Cost, Features & Pricing Model
Funnel.io has a solid 4.5 rating based on 74 reviews on G2. Of course, there are a few complaints about the pricing, but in general, people are satisfied with Funnel.io.
Source: windsor.ai
Funnel.io — Data integration platform with 500+ data sources
Funnel.io provides a data integration platform with 500+ data sources. It allows you to load data from any marketing platform, normalise it (aka harmonise it) and visualise data in your favourite BI tool (Power BI, Data Studio, Tableau, …).
Source: www.windsor.ai
Top 5 Adverity Alternatives To Know About in 2020
The transformation section means that Funnel.io cleans up (e.g. date transformations), maps, and groups your data stream before loading it into a BI tool or database.
Source: www.windsor.ai
Funnel.io vs. Windsor.ai
Funnel.io – a tool with probably the biggest list of integrations and relatively high pricing. Most people like the software and don’t complain about it too much. But like any other tool, it’s not perfect for everyone and has its own downsides.
Source: www.windsor.ai

Workato Reviews

Top 15 MuleSoft Competitors and Alternatives
Workato is a leader in enterprise automation that provides a no-code platform for automating business workflows. In Aug 2022, Workato was named to the Forbes Cloud 100 list. The company serves over 17,000 brands, including Broadcom, Intuit, and Box. [5]
Source: bstrategyhub.com
Top 9 MuleSoft Alternatives & Competitors in 2024
From ticketing systems and monitoring tools to cloud services and databases, Workato seamlessly integrates with a wide range of applications. This ensures smooth information flow across your IT ecosystem. By leveraging Workato, you can focus on strategic initiatives, enhance service delivery, and achieve operational excellence.
Source: www.zluri.com
7 Best Zapier Alternatives to Meet Your Integration Needs
Zapier’s pricing, while high, is more justifiable than Workato’s. Workato doesn’t make its pricing information public to begin with. Workato compels the buyers to go through its sales and demo process to give them custom pricing.
Source: www.linkedin.com
Zapier: The $5B unbundling opportunity
Workato and Integromat are working on “Zapier for Business” with features like SOC2-compliance, role-based-authentication, and on-premises support.
Source: www.georgesequeira.com
15 Great Zapier Alternatives to Automate your Workflows
Trusted by renowned brands like Slack, Levi's, Zendesk, and Intuit, Workato is one of the biggest players in the automation field, and is a great option for those who can afford the hefty price tag.
Source: paperform.co

Social recommendations and mentions

Based on our record, Funnel.io seems to be more popular. It has been mentiond 10 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Funnel.io mentions (10)

  • Connecting Instagram API
    There are like a 100 services that will do that for you. Something like this. Source: about 1 year ago
  • Looking For Single Connector Solutions For Digital Marketing
    Any digital marketers have experience working with single connectors for Google Data Studio? I really like the idea of plugging all the data sources into the ETL platform and having one connector for GDS. It appears funnel.io does this but it's far too expensive for us. Windsor.ai also looks ok but their pricing structure isn't ideal. Played around with Adverity as well but looking for something that's more plug... Source: over 1 year ago
  • Blends limitation
    From experience writing & maintaining custom ETLs in BigQuery, to paying/trying multiple data pipeline partners, to a sort-of middle ground like AirByte - this is not a plug - funnel.io has been the easiest and most cost effective by far. Source: about 2 years ago
  • Facebook ads resultat fake?
    You have to be careful with fb figures. Its well known in the industry that they arent accurate. With regards to funnel.io, if they are picking figures from FB then its also suspect. Source: over 2 years ago
  • Facebook ads resultat fake?
    The other platform (funnel.io) may use a different attribution window and/or it might not track across different devices (not sure here, never used funnel.io before). Source: over 2 years ago
View more

Workato mentions (0)

We have not tracked any mentions of Workato yet. Tracking of Workato recommendations started around Mar 2021.

What are some alternatives?

When comparing Funnel.io and Workato, you can also consider the following products

Supermetrics - Supermetrics condenses all the major vectors of data relevant to a user's marketing campaigns and helps them make sense of it all.

Zapier - Connect the apps you use everyday to automate your work and be more productive. 1000+ apps and easy integrations - get started in minutes.

DataTap - Adverity is the best data intelligence software for data-driven decision making. Connect to all your sources and harmonize the data across all channels.

MuleSoft Anypoint Platform - Anypoint Platform is a unified, highly productive, hybrid integration platform that creates an application network of apps, data and devices with API-led connectivity.

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

Boomi - The #1 Integration Cloud - Build Integrations anytime, anywhere with no coding required using Dell Boomi's industry leading iPaaS platform.

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