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Experian Marketing VS Demografy

Compare Experian Marketing VS Demografy and see what are their differences

LeadRocks
Unrivalled in retrieving emails and contact information. Ease-of-export, decent worldwide coverage. Quality of ongoing product support & advantageous pricing. featured
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Experian Marketing logo Experian Marketing

Harness the power of your customer data with Experian Marketing Services.

Demografy logo Demografy

Demografy is a SaaS platform that uses AI to predict customer demographics from names. It provides full coverage, accuracy estimate before purchase and work with even masked names enabling privacy and GDPR-compliance.
  • Experian Marketing Landing page
    Landing page //
    2023-01-12
  • Demografy Landing page
    Landing page //
    2023-08-01

Demografy is a consumer-friendly data marketing platform that uses AI to predict customer demographics from names.

Advantages

  • Industry-leading up-to 100% coverage of lists
  • Accuracy estimate before purchase
  • Works with only first names or masked last names enabling privacy and GDPR-compliance

Use cases

  • Actionable analytics about your customers to get demographic insights
  • Appending missing demographic data to your records for customer segmentation and targeted marketing campaigns
  • Enhanced personalization knowing you customer better

Unlike traditional solutions, you don’t need to know and disclose your customer or prospect addresses, emails or other sensitive information. You can provide even masked last names keeping personal data in-house. This makes Demografy privacy by design and enables you to get 100% coverage of even incomplete lists since all you need to know is names.

Experian Marketing features and specs

No features have been listed yet.

Demografy features and specs

  • Analytics: Yes
  • Data appending: Yes
  • Data Import/Export: Yes
  • Data extraction: Yes

Category Popularity

0-100% (relative to Experian Marketing and Demografy)

Experian Marketing

Demografy

Marketing Platform
100 100%
Marketing Platform
0% 0
Customer Data Enrichment
18 18%
Customer Data Enrichment
82% 82
AI
19 19%
AI
81% 81
Marketing Automation
29 29%
Marketing Automation
71% 71

User comments

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What are some alternatives?

When comparing Experian Marketing and Demografy, you can also consider the following products

Awin - Awin is a global affiliate network that brings together the Affiliate Window and Zanox networks.

Datafinder - Datafinder offers self-serve predictive marketing suite offering clients with relevant consumer data.

LeadMD - LeadMD is the revenue performance consultancy that cuts through the BS by making your vision actionable and your outcomes measureable

DTScout - DTScout provides global behavioural and demographic audience data.

Perkuto - Perkuto is a marketing agency offering marketing services.

Acquire LeadMATCH - Acquiro LeadMATCH is a data enrichment tool that reconstructs bad contact data.

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