Software Alternatives & Reviews

Essentials of Social Media Marketing VS Zoho Marketing Automation

Compare Essentials of Social Media Marketing VS Zoho Marketing Automation and see what are their differences

Essentials of Social Media Marketing logo Essentials of Social Media Marketing

The basics of SM marketing

Zoho Marketing Automation logo Zoho Marketing Automation

All-in-one marketing software for multichannel engagement.
  • Essentials of Social Media Marketing Landing page
    Landing page //
    2023-04-05
  • Zoho Marketing Automation Landing page
    Landing page //
    2023-07-04
  • Zoho Marketing Automation Email marketing
    Email marketing //
    2024-04-19
  • Zoho Marketing Automation WhatsApp Marketing
    WhatsApp Marketing //
    2024-04-19
  • Zoho Marketing Automation Customer journey orchestration
    Customer journey orchestration //
    2024-04-19
  • Zoho Marketing Automation Social media marketing
    Social media marketing //
    2024-04-19
  • Zoho Marketing Automation Marketing planner
    Marketing planner //
    2024-04-19
  • Zoho Marketing Automation Ecommerce dashboard
    Ecommerce dashboard //
    2024-04-19
  • Zoho Marketing Automation Web behaviour analytics
    Web behaviour analytics //
    2024-04-19
  • Zoho Marketing Automation Landing page builder
    Landing page builder //
    2024-04-19
  • Zoho Marketing Automation Contacts dashboard
    Contacts dashboard //
    2024-04-19

Zoho Marketing Automation is an automation software that helps businesses manage their marketing activities across multiple channels. The platform supports strategies that can generate more leads, convert them into customers, and retain them for longer. Businesses can use the tool to influence, educate, and engage the potential customers, and pass on the best ones to the sales team. Marketers can understand all their leads' activities and create a superior personalized experience. The marketing planner feature helps to plan the marketing campaign, from budgeting to calculating the ROI. Marketing managers can then analyze the effectiveness of their campaigns across all channels and make better decisions. They can also run tailored campaigns that are effective for their audience across different platforms.

Essentials of Social Media Marketing features and specs

No features have been listed yet.

Zoho Marketing Automation features and specs

  • Multichannel Marketing: Yes
  • Email Marketing: Yes
  • Journey Orchestration & workflows: Yes
  • Web Behavioural Marketing: Yes
  • Lead Management: Yes
  • Marketing Planner: Yes
  • Social Media Marketing: Yes
  • SMS Marketing: Yes
  • Marketing Analytics: Yes
  • Landing Pages: Yes
  • WhatsApp Marketing: Yes
  • Ecommerce: Yes
  • Web Forms - Signups & Pop-ups: Yes
  • Lead Attribution: Yes
  • Budget and ROI Tracking: Yes
  • Website and In-App Analytics : Yes
  • Workspace: Yes

Essentials of Social Media Marketing videos

Essentials of Social Media Marketing

Zoho Marketing Automation videos

WhatsApp marketing with Zoho Marketing Automation

More videos:

  • Demo - Effective Marketing, Simplified !

Category Popularity

0-100% (relative to Essentials of Social Media Marketing and Zoho Marketing Automation)
Email Marketing
29 29%
71% 71
Marketing
25 25%
75% 75
Social Media Marketing
100 100%
0% 0
Productivity
0 0%
100% 100

Questions and Answers

As answered by people managing Essentials of Social Media Marketing and Zoho Marketing Automation.

What makes your product unique?

Zoho Marketing Automation's answer:

Zoho Marketing Automation is packed with growth-oriented features to help businesses of all sizes. Businesses need not rely on multiple marketing tools to orchestrate their marketing synonymously. Marketers can run their marketing from one single place. Apart from campaign management, journey orchestration, and in-depth marketing analytics, Zoho Marketing Automation includes a complete website analytics suite to measure the website's performance, and optimize for maximum conversions. Zoho Marketing Automation has an e-commerce suite for integrating online stores. Brands can run promotions and grow their online business.

User comments

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What are some alternatives?

When comparing Essentials of Social Media Marketing and Zoho Marketing Automation, you can also consider the following products

SENDER - Easy to use, powerful and affordable email marketing application.

Prosoftly - CRM & marketing automation for growth

Owlead - Grow your Twitter with valuable followers, effortless

Gradient Works Assignment - Software to automate and optimize your team's rules of engagement processes - from lead routing to opportunity distribution to customer account assignment.

Zero to Marketing - Short case studies that help you get better at marketing

Platformly - Platformly is a suite of tools for multi-channel marketing automation.