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Demografy VS Experian Marketing

Compare Demografy VS Experian Marketing and see what are their differences

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Demografy logo Demografy

Demografy is a SaaS platform that uses AI to predict customer demographics from names. It provides full coverage, accuracy estimate before purchase and work with even masked names enabling privacy and GDPR-compliance.

Experian Marketing logo Experian Marketing

Harness the power of your customer data with Experian Marketing Services.
  • Demografy Landing page
    Landing page //
    2023-08-01

Demografy is a consumer-friendly data marketing platform that uses AI to predict customer demographics from names.

Advantages

  • Industry-leading up-to 100% coverage of lists
  • Accuracy estimate before purchase
  • Works with only first names or masked last names enabling privacy and GDPR-compliance

Use cases

  • Actionable analytics about your customers to get demographic insights
  • Appending missing demographic data to your records for customer segmentation and targeted marketing campaigns
  • Enhanced personalization knowing you customer better

Unlike traditional solutions, you don’t need to know and disclose your customer or prospect addresses, emails or other sensitive information. You can provide even masked last names keeping personal data in-house. This makes Demografy privacy by design and enables you to get 100% coverage of even incomplete lists since all you need to know is names.

  • Experian Marketing Landing page
    Landing page //
    2023-01-12

Demografy features and specs

  • Analytics: Yes
  • Data appending: Yes
  • Data Import/Export: Yes
  • Data extraction: Yes

Experian Marketing features and specs

No features have been listed yet.

Category Popularity

0-100% (relative to Demografy and Experian Marketing)

Demografy

Experian Marketing

Customer Data Enrichment
82 82%
Customer Data Enrichment
18% 18
Marketing Platform
0 0%
Marketing Platform
100% 100
AI
81 81%
AI
19% 19
Marketing Automation
71 71%
Marketing Automation
29% 29

User comments

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What are some alternatives?

When comparing Demografy and Experian Marketing, you can also consider the following products

Datafinder - Datafinder offers self-serve predictive marketing suite offering clients with relevant consumer data.

Awin - Awin is a global affiliate network that brings together the Affiliate Window and Zanox networks.

DTScout - DTScout provides global behavioural and demographic audience data.

LeadMD - LeadMD is the revenue performance consultancy that cuts through the BS by making your vision actionable and your outcomes measureable

Acquire LeadMATCH - Acquiro LeadMATCH is a data enrichment tool that reconstructs bad contact data.

Perkuto - Perkuto is a marketing agency offering marketing services.

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