Software Alternatives & Reviews

Demografy VS Effective Measure

Compare Demografy VS Effective Measure and see what are their differences

Demografy logo Demografy

Demografy is a SaaS platform that uses AI to predict customer demographics from names. It provides full coverage, accuracy estimate before purchase and work with even masked names enabling privacy and GDPR-compliance.

Effective Measure logo Effective Measure

Effective Measure is an online audience measurement tool that combines demographic information with direct-from-site data.
  • Demografy Landing page
    Landing page //
    2023-08-01

Demografy is a consumer-friendly data marketing platform that uses AI to predict customer demographics from names.

Advantages

  • Industry-leading up-to 100% coverage of lists
  • Accuracy estimate before purchase
  • Works with only first names or masked last names enabling privacy and GDPR-compliance

Use cases

  • Actionable analytics about your customers to get demographic insights
  • Appending missing demographic data to your records for customer segmentation and targeted marketing campaigns
  • Enhanced personalization knowing you customer better

Unlike traditional solutions, you don’t need to know and disclose your customer or prospect addresses, emails or other sensitive information. You can provide even masked last names keeping personal data in-house. This makes Demografy privacy by design and enables you to get 100% coverage of even incomplete lists since all you need to know is names.

  • Effective Measure Landing page
    Landing page //
    2021-09-18

Demografy features and specs

  • Analytics: Yes
  • Data appending: Yes
  • Data Import/Export: Yes
  • Data extraction: Yes

Effective Measure features and specs

No features have been listed yet.

Category Popularity

0-100% (relative to Demografy and Effective Measure)
Customer Data Enrichment
67 67%
33% 33
AI
64 64%
36% 36
Marketing Automation
43 43%
57% 57
Analytics Dashboard
100 100%
0% 0

User comments

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What are some alternatives?

When comparing Demografy and Effective Measure, you can also consider the following products

Datafinder - Datafinder offers self-serve predictive marketing suite offering clients with relevant consumer data.

dstillery - Dstillery is an advertising technology provider enabling marketers to target prospects through scientific methods.

DTScout - DTScout provides global behavioural and demographic audience data.

Bombora Company Surge - Powered by the largest source of B2B Intent data, Company Surge takes the guesswork out of B2B sales & marketing.

Acquire LeadMATCH - Acquiro LeadMATCH is a data enrichment tool that reconstructs bad contact data.

Sirdata - Sirdata offers audience data enabling publishers to provide targeted and relevant advertisements to their consumers.