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Datadeck VS Google Analytics 360 Suite

Compare Datadeck VS Google Analytics 360 Suite and see what are their differences

Datadeck logo Datadeck

Spreadsheets visualized In two clicks

Google Analytics 360 Suite logo Google Analytics 360 Suite

Enterprise analytics for your marketing.
  • Datadeck Landing page
    Landing page //
    2021-10-17
  • Google Analytics 360 Suite Landing page
    Landing page //
    2021-09-26

Datadeck features and specs

  • User-Friendly Interface
    Datadeck features an intuitive drag-and-drop interface that simplifies the process of creating and customizing dashboards, making it accessible even to users with minimal technical expertise.
  • Integration Capabilities
    Datadeck supports a wide range of integrations with popular tools and platforms, allowing users to seamlessly consolidate data from various sources into a single dashboard.
  • Real-Time Data Updates
    The platform offers real-time data synchronization, ensuring that users always have access to the most up-to-date information for their decision-making processes.
  • Collaboration Features
    Datadeck allows for collaborative efforts by enabling multiple users to work on the same dashboard, share the data, and provide feedback in real-time.
  • Customizable Templates
    The service provides a variety of pre-designed templates that users can customize to suit their specific data visualization needs, speeding up the dashboard creation process.

Possible disadvantages of Datadeck

  • Pricing
    The cost of Datadeck may be prohibitive for small businesses or individual users, as it can be on the higher side compared to other data visualization tools.
  • Learning Curve
    While user-friendly, there can still be a significant learning curve for users unfamiliar with data visualization tools or dashboard capabilities.
  • Limited Advanced Features
    Some advanced users may find Datadeck lacking in more sophisticated data manipulation and analysis features compared to other high-end analytics platforms.
  • Dependency on Integrations
    The platform’s effectiveness is highly dependent on its integrations. If a particular integration is not supported, it can limit the ability to fully leverage the tool.
  • Customer Support
    Some users have reported slow or insufficient responses from customer support, which can be a drawback when dealing with urgent issues or complex problems.

Google Analytics 360 Suite features and specs

  • Comprehensive Data Integration
    Google Analytics 360 Suite offers robust integration with other Google products such as Google Ads, Google Cloud, and BigQuery, providing a comprehensive data ecosystem for marketers to analyze user behavior across platforms.
  • Advanced Analysis Features
    The suite provides advanced analysis features, including custom funnels, advanced segmentation, and unsampled data reports, which allow for deeper insights and more accurate data-driven decisions.
  • Scalability
    Google Analytics 360 is designed to handle enterprise-level data volumes, making it suitable for large businesses with a high volume of website and app traffic.
  • Enhanced Support and SLAs
    Enterprise users benefit from dedicated support and service level agreements (SLAs), ensuring timely assistance and data availability, which is critical for business continuity.
  • Custom Reporting
    Customized reporting options allow users to create reports that cater specifically to their business needs, enhancing the actionable insights derived from data.

Possible disadvantages of Google Analytics 360 Suite

  • High Cost
    Google Analytics 360 can be prohibitively expensive for small to medium-sized businesses, as it is designed for enterprise-level clients and comes with a premium price tag.
  • Complexity
    The advanced features and capabilities of Google Analytics 360 can be complex to implement and manage, requiring specialized personnel or training to utilize effectively.
  • Steep Learning Curve
    The platform's extensive functionalities and tools may present a steep learning curve for new users or those unfamiliar with advanced analytics platforms.
  • Privacy Concerns
    As with any analytics platform that handles large volumes of data, there can be privacy concerns related to data collection and user consent, especially in regions with stringent data protection regulations.
  • Dependency on Google Ecosystem
    The platform's deep integration with the Google ecosystem can be a downside for businesses that use a diverse range of tools and services, leading to potential vendor lock-in.

Analysis of Datadeck

Overall verdict

  • Datadeck is generally considered a good tool for companies needing to consolidate diverse data streams into a single, easy-to-use platform. Its capability to integrate with a wide array of data sources and provide insightful visualizations makes it a valuable asset for data-driven decision-making.

Why this product is good

  • Datadeck aggregates data from multiple sources to create a unified dashboard, enhancing data visibility and decision-making. It’s known for its user-friendly interface and real-time data updates, making it beneficial for businesses looking to streamline their data analysis efforts.

Recommended for

  • Marketing teams aiming to track campaign performance across multiple channels.
  • Small to medium-sized enterprises that require data consolidation without extensive IT resources.
  • Business analysts seeking real-time data insights to inform strategy and operations.
  • Organizations looking for a cost-effective data visualization tool with a short learning curve.

Category Popularity

0-100% (relative to Datadeck and Google Analytics 360 Suite)
Analytics
30 30%
70% 70
Marketing
100 100%
0% 0
Web Analytics
11 11%
89% 89
Productivity
100 100%
0% 0

User comments

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Social recommendations and mentions

Based on our record, Google Analytics 360 Suite seems to be more popular. It has been mentiond 1 time since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Datadeck mentions (0)

We have not tracked any mentions of Datadeck yet. Tracking of Datadeck recommendations started around Mar 2021.

Google Analytics 360 Suite mentions (1)

  • Adguard Home not actually filtering
    No error for that link it simply takes me to https://marketingplatform.google.com/about/enterprise/. Source: over 2 years ago

What are some alternatives?

When comparing Datadeck and Google Analytics 360 Suite, you can also consider the following products

Google Analytics by SumoMe - The easiest way to see your Google Analytics

Glass Analytics - Google Analytics alternative that shows you exactly how visitors become customers.

Statsbot - Connect your database, let Statsbot generate data relationships from your database automatically, and get your first insights in a matter of minutes.

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

heybooster - Make sense of Google Analytics data.

Adobe Analytics - Adobe Analytics is an industry-leading solution that empowers you to understand your customers as people and steer your business with customer intelligence.