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Cision PR VS OnAir

Compare Cision PR VS OnAir and see what are their differences

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Cision PR logo Cision PR

With Cision PR software reach the right audiences and manage impact of coverage across traditional, digital and social media.

OnAir logo OnAir

PR Marketing
  • Cision PR Landing page
    Landing page //
    2023-09-22
  • OnAir Landing page
    Landing page //
    2023-10-03

Cision PR features and specs

  • Comprehensive Media Database
    Cision offers a vast and extensive media database that provides access to numerous journalists and media outlets, which is beneficial for expanding media reach and targeting the right audience.
  • Robust Monitoring and Analytics
    The platform offers strong monitoring and analytics tools that help users track media mentions, coverage, and measure the performance of PR campaigns effectively.
  • Integrated PR Workflow
    Cision PR provides an integrated platform that facilitates various PR tasks, such as media outreach, press release distribution, and reporting, which enhances productivity and efficiency.
  • User-Friendly Interface
    Many users find Cision's interface to be intuitive and user-friendly, making it easier to navigate and utilize the platform's features.
  • Time-Saving Tools
    With automation features and an extensive database, Cision saves PR professionals time by streamlining media outreach and monitoring processes.

Possible disadvantages of Cision PR

  • High Cost
    Cision's pricing can be expensive, which may not be suitable for small businesses or startups with limited budgets.
  • Complexity for Beginners
    The platform's extensive features and tools can be overwhelming for beginners or those who lack technical expertise in PR software.
  • Customer Support
    Some users report that Cision's customer support can be slow or less responsive, which may be a drawback when immediate assistance is required.
  • Data Accuracy
    There have been instances where users have questioned the accuracy and currency of the media contact information in Cision's database.
  • Limited Customization
    Users might find limitations in report customization, which can hinder personalized reporting or specific analytic needs.

OnAir features and specs

No features have been listed yet.

Cision PR videos

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How to Use The Cision PRWeb Distribution: To Reach New Audiences

OnAir videos

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Category Popularity

0-100% (relative to Cision PR and OnAir)

Cision PR

OnAir

Media Monitoring
69 69%
Media Monitoring
31% 31
Reputation Management
62 62%
Reputation Management
38% 38
Marketing
57 57%
Marketing
43% 43
Marketing Platform
51 51%
Marketing Platform
49% 49

User comments

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What are some alternatives?

When comparing Cision PR and OnAir, you can also consider the following products

Muck Rack - Muck Rack is a public relations and communications software built for the digital, traditional and social media world.

PR.co - Beautifully designed newsrooms for the world's leading brands.

iPR Software - iPR Software offers PR online newsroom, social media integration, marketing portal, media tracking, and media database management solutions.

TrendKite - TrendKite offers insights and business analytics software for organizations to better manage their PR image.

PRWeb - Press release distribution helps you create buzz, increase online visibility, and drive website traffic. Learn how to send your first release today.

Vuelio - Vuelio helps organizations to organize, share, track and report all of their PR activities and media relations.

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