Software Alternatives, Accelerators & Startups

Buttondown VS Curated

Compare Buttondown VS Curated and see what are their differences

Buttondown logo Buttondown

Buttondown is the best way to start and run your newsletter

Curated logo Curated

Grow your audience by sharing truly engaging content weekly
  • Buttondown Landing page
    Landing page //
    2023-07-31
  • Curated Landing page
    Landing page //
    2023-09-30

Buttondown features and specs

  • User-Friendly Interface
    Buttondown offers a clean, intuitive, and easy-to-navigate interface, making it accessible for users with varying levels of technical expertise.
  • Lightweight and Efficient
    The platform is designed to be lightweight and efficient, ensuring that users can get their email newsletters out with minimal hassle and overhead.
  • Markdown Support
    Buttondown supports Markdown, allowing users to write and format their newsletters easily with plain text, which is great for those who prefer this simple and efficient markup language.
  • Analytics
    Provides detailed analytics and reporting, giving insights into email open rates, link clicks, and subscriber growth statistics, helping users optimize their newsletters.
  • Privacy-Focused
    Buttondown emphasizes user privacy and ensures that subscriber data is treated with the utmost care, complying with GDPR regulations and avoiding intrusive tracking.
  • Integration with Other Tools
    Offers integration with various other tools and services such as Zapier, enabling users to automate workflows and sync their newsletters with other platforms.
  • Affordable Pricing
    Provides a competitive pricing structure with a free tier for small lists and affordable rates for larger lists, making it accessible to individual creators and small businesses.

Possible disadvantages of Buttondown

  • Limited Customization
    While Buttondown is straightforward to use, it lacks some advanced customization options for email templates and designs, which might be a drawback for users seeking highly tailored email layouts.
  • Features Limited Compared to Competitors
    Buttondown offers a more streamlined set of features compared to some larger email marketing platforms, which may be insufficient for users needing more complex marketing automation capabilities.
  • Smaller Support Community
    As a smaller and more niche platform, Buttondown has a smaller support community, which can limit the availability of user-generated tutorials, forums, and peer support.
  • No Built-In CRM
    Buttondown lacks an integrated Customer Relationship Management (CRM) system, which means users looking for advanced customer management and segmentation might need to integrate with an external CRM.
  • Basic Landing Page Options
    The platform offers only basic landing page configurations, which can be limiting for users who want to create highly interactive or visually complex landing pages to attract subscribers.

Curated features and specs

  • Expert Selection
    Curated provides a selection of hand-picked content by experts, ensuring users receive high-quality and relevant information without the hassle of filtering through large volumes of data.
  • Time-Saving
    By delivering content directly to subscribers' inboxes, Curated saves time for users who otherwise would have to search for and compile these resources themselves.
  • Focused Topics
    Newsletters on Curated often focus on specific topics or industries, providing niche insights that can be more useful than general news sources for professionals seeking targeted information.
  • Engagement
    Curated platforms can create communities and discussions among subscribers, leading to deeper engagement with the content and topics presented.

Possible disadvantages of Curated

  • Limited Content Scope
    Because content is curated, the scope of information may be limited compared to the vast variety available on broader platforms, potentially missing out on new and emerging topics.
  • Bias and Subjectivity
    The curation process is subjective and can reflect the biases of the curators, which may influence the diversity and balance of perspectives presented in the content.
  • Dependency on Curators
    Users rely heavily on curators' expertise and judgment, which means that errors or shifts in curators' focus could adversely impact the quality or relevance of the content.
  • Costs
    Some curated services may involve subscription costs, which can be a downside for those looking for free information access, especially if they're interested in multiple curated topics.

Analysis of Buttondown

Overall verdict

  • Buttondown is a good choice for those who prefer a simple, intuitive newsletter service without the complexity of more feature-heavy alternatives. Its emphasis on privacy and ease of use makes it appealing for creators and small to medium-sized businesses looking to build and engage their audience with minimal fuss.

Why this product is good

  • Buttondown is a minimalist email newsletter platform designed for ease of use and simplicity. It is known for its straightforward interface, powerful automation features, and the ability to manage subscribers effectively. It offers customization options, analytics, and integrations with popular tools, making it suitable for both beginners and more advanced users who want a clutter-free experience. Additionally, its focus on privacy and user-centric design often appeals to users who value data protection and a clean, distraction-free environment.

Recommended for

  • Independent creators
  • Small businesses
  • Bloggers
  • Users valuing privacy and simplicity
  • Those preferring a minimalistic approach

Buttondown videos

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Curated videos

The Curated Classic Shoulder Bag Review

More videos:

  • Review - 2021 Faction Candide 2.0 Ski Review | Curated
  • Review - The Curated Camel Coat Review | Sustainable, Slow Fashion Luxury

Category Popularity

0-100% (relative to Buttondown and Curated)
Email Newsletters
75 75%
25% 25
Email Marketing
75 75%
25% 25
Newsletter Marketing
72 72%
28% 28
Email Marketing Platforms

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Buttondown and Curated

Buttondown Reviews

Oh God, It's Raining Newsletters - by Craig Mod
Buttondown is a (somewhat) recently launched NAAS built by a very engaged developer, beautifully designed, that looks like it might be the new TinyLetter. Subscription integrations forthcoming (eating into Substack territory?). This is probably where I’d start if I were starting a public newsletter today.
Source: craigmod.com

Curated Reviews

We have no reviews of Curated yet.
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Social recommendations and mentions

Based on our record, Buttondown seems to be more popular. It has been mentiond 28 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Buttondown mentions (28)

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Curated mentions (0)

We have not tracked any mentions of Curated yet. Tracking of Curated recommendations started around Mar 2021.

What are some alternatives?

When comparing Buttondown and Curated, you can also consider the following products

MailChimp - MailChimp is the best way to design, send, and share email newsletters.

Letterfuel - Grow your audience with a curated newsletter

TinyLetter - Start writing your own newsletter instantly.

MailChimp UX Newsletter - Tales of researching, designing, and building from Mailchimp

MailerLite - Affordable Email Marketing Software. Get all features (Segmentation, Automation, A/B testing) for up to 1,000 subscribers & send unlimited emails for free!

Substack - With Substack, anyone can start a publication that combines a personal website, blog, and email newsletter or podcast. It's quick and simple.