Abla Analytics is an alternative and different web analytics service to Google Analytics, compliant with the GDPR (General Data Protection Regulation) and approved by the French data protection authority (CNIL). Developed by Astra Porta, a French start-up, this solution will give you full and ethical analytics.

The main difference between Google Analytics and Abla is that Abla is completely ethical and respectful of the data protection applicable law.

In compliance with the GDPR, the Abla solution is a service qualified by the CNIL. Indeed, web analytics, by definition, collects users’ personal data when they visit a page or a website. Most websites have a cookies (or trackers) window, to which you consent or not to the use of those trackers. Abla is exempted from that obligation to advise and obtain users’ consent, which enables its clients to collect about 40% more data on their web traffic. Abla Analytics also is able to override ad blockers, which enables it to collect even more data.

With Abla, you will be able to understand intuitively how your websites are used in real-time. You will know how many pages are viewed on your webpage, and by how many users, as well as the average of time they spent on it. You will also be able to collect more precise data as from which country the user comes from, the device they use, the refer URL, etc. All these data are put together in a graph and exportable to a spreadsheet format.