Software Alternatives, Accelerators & Startups

AppNexus VS Vidyard

Compare AppNexus VS Vidyard and see what are their differences

AppNexus logo AppNexus

AppNexus technology powers the most innovative trading solutions and marketplaces for Internet advertising.

Vidyard logo Vidyard

Vidyard is a video marketing platform enabling customers to derive information on viewer-behavior for marketing automation systems and CRM.
  • AppNexus Landing page
    Landing page //
    2023-06-19
  • Vidyard Landing page
    Landing page //
    2023-08-30

Vidyard

Release Date
2011 January
Startup details
Country
Canada
State
Ontario
City
Kitchener
Founder(s)
Devon Galloway
Employees
100 - 249

AppNexus videos

AppNexus 2015 Year In Review

More videos:

  • Review - AT&T acquisition of AppNexus part of digital video push?
  • Review - AppNexus Client Success Story - Datapoint Media

Vidyard videos

Vidyard GoVideo Create Your First Personalized 1:1 Video

More videos:

  • Review - Vimeo vs. Vidyard: Which is Better for My Business?
  • Review - Wistia vs Vidyard Video Hosting Comparison #MarTechTuesday

Category Popularity

0-100% (relative to AppNexus and Vidyard)
Advertising
100 100%
0% 0
Marketing Platform
0 0%
100% 100
Ad Networks
100 100%
0% 0
Marketing Videos
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare AppNexus and Vidyard

AppNexus Reviews

Top 7 Best Ezoic Alternatives For More Ad Revenue
AppNexus was first developed as an alternative to Google’s Ad Exchange and has recently been acquired by AT&T. AppNexus offers a full suite of “Buy and Sell” side products, meaning they offer products to publishers, like Google.
Source: webaroo.com.au

Vidyard Reviews

12 Best Free Chrome Screen Recorder with audio 2022
Most Chrome screen recording tools on the market place a time limit on free accounts. Vidyard is one of the few tools that can record up to an hour of HD video for free.
11 Best YouTube Alternatives for Business Hosting
Aside from that, it offers full customization, A/B testing for thumbnails, security options, playlists, pop-out calls to action, and a public uploader for running video contests and campaigns. For lead capture, Vidyard allows you to add an email submission field to videos for lead generation.
Source: www.vyond.com
The Complete List of Video Marketing Tools (Updated for 2022)
Vidyard is specifically targeted for brands who want to do cold outreach. It offers nearly seamless integration with various sales/marketing tools. But the downside is it comes at quite a hefty price.

What are some alternatives?

When comparing AppNexus and Vidyard, you can also consider the following products

OpenX - Ad technology platform available as a hosted service or as an open source download.

Vimeo - Vimeo is a social media app that lets you share and capture videos. You can watch new videos in a variety of different categories, and you can share your own content right from your device. Read more about Vimeo.

Metamarkets - We help programmatic buyers, sellers and marketplaces make better decisions in real-time.

Wistia - Host, manage, and track your videos with the best video marketing tools in the (known) universe.

Ezoic - Improve & test ads, layouts, & content using artificial intelligence to increase website ad revenue & UX metrics. Google Adsense & Google Publishing Partner

YouTube Ads - Video advertising on YouTube works, and you only pay when people watch your video ads. Get started with online video advertising campaigns today.