Software Alternatives & Reviews

Anyword VS Ortto

Compare Anyword VS Ortto and see what are their differences

Anyword logo Anyword

An AI platform for creating effective marketing copy, trained on tens of millions of successful ads.

Ortto logo Ortto

Journeys made simple. Your customer data, messaging and analytics working together.
  • Anyword Landing page
    Landing page //
    2023-09-15

Anyword is a platform where marketers can generate and optimize their marketing copy with the help of AI.

You can generate ad copy for Facebook, Google, Instagram, Native, Twitter, LinkedIn, and more. Improve your landing page headline, CTAs, and product descriptions. Generate email subject lines that will make your open rates skyrocket. Generate blog post outlines, titles, and paragraphs that are made to engage.

Trained on over $250M worth of ad spend, Anyword knows what works and converts. Every variation is given a Performance Prediction Score, which can forecast how well it will do. In field tests the score has been proven to be right 76% of the time, so you can confidently choose the top performers that suit you, saving countless hours and endless budgets on A/B testing.

Anyword also offers more advanced features including dynamic landing page text optimization, connection to your ad accounts to ensure your brand voice is consistent, and other advanced options.

  • Ortto Landing page
    Landing page //
    2022-12-08

Ortto is an Australian-founded global marketing platform. Since our launch, we have empowered over 10,000 businesses with our software. Ortto has recently launched its new platform, allowing online businesses to unify their customer data with their CDP (Customer Data Platform), segment key audiences across the customer lifecycle, activate these audiences with personalized, multichannel customer journeys, and analyze their business for growth with a powerful suite of BI tools. This all-in-one solution is revolutionizing how online businesses grow and scale, creating remarkable customer experiences.

Anyword

$ Details
paid Free Trial $19.0 / Monthly ("Starter", "AI text generation", "Predictive Performance Score")
Platforms
-
Release Date
2021 February

Ortto

Website
ortto.com
$ Details
freemium $29.0 / Monthly (2,000 contacts, 8,000 email/month included.)
Platforms
Salesforce Zapier Cloud Magento Shopify WooCommerce BigCommerce Segment Google Facebook Typeform Stripe Slack Twitter Hubspot Chargebee
Release Date
2021 November

Anyword videos

Introducing Anyword

More videos:

  • Tutorial - ULTIMATE ANYWORD REVIEW AND Tutorial 2021 | #copywritingwithAI
  • Review - Anyword Review - Ai Copyrighting Software - Conversion.ai Alternative

Ortto videos

Ortto walk through video

Category Popularity

0-100% (relative to Anyword and Ortto)
Writing Tools
100 100%
0% 0
Marketing Automation
0 0%
100% 100
AI
100 100%
0% 0
Email Marketing
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Anyword and Ortto

Anyword Reviews

Best Jasper AI Alternatives & Competitors in 2024 [Free/Paid]
Struggling to find the right words to keep your target audience engaged? Try Anyword. This AI writing platform offers a suite of powerful tools and features that assist copywriters and marketers in crafting compelling content that resonates with their target audience. Be it Google ads copy, landing pages content, long form blog content, or even email subject lines and copy,...
Source: addlly.ai
13+ Jasper AI Alternatives & Competitors 2022 [Ranked]
But now, they’re giving you access to a free account that you can use for a month. However, the Anyword free plan only allows you to generate up to only 1000 words per month, which is grand when you’re just starting off.
The 11 Best CopyAi Alternatives to Generate Content in 2022
Anyword also focuses on sales copy for ads and headlines. One of the best features is its predictive performance score that helps you choose the best copy as you create content.

Ortto Reviews

Best 12 Klaviyo Alternatives for Shopify
Ortto, formerly known as Autopilot, allows you to view your marketing campaign through the eyes of your customers. That way, you have an idea of what needs to be adjusted. Create engaging campaigns with the drag and drop tool.
Source: adoric.com
15 Mailchimp Alternatives for SaaS Companies
Because of its focus, some of Ortto's features are more suitable for ecommerce businesses. However, the platform will help you welcome new users, send them one-off broadcasts, and schedule entire email campaigns.
Source: userlist.com
11 Best Omnisend Alternatives and Competitors for 2022
Ortto is an automated marketing platform that helps brands grow faster with customer data. It brings together businesses and customers by seamlessly uniting every interaction.
10 Best Email Marketing Software & Email Automation Tools of 2020
Starting at $49/month for 2,000 contacts, Autopilot is far from the cheapest option, particularly considering that Autopilot does not offer an in-built CRM. However, Autopilot is extremely intuitive and great for teams that need to collaborate on powerful email automation sequences. If we had to move from ActiveCampaign, this is likely where we’d go.
The 36 Best Marketing Automation Tools to Use in 2020
Autopilot takes an entirely different approach to marketing automation compared to the rest of the tools on this post. Instead of trying to build a complete all-in-one tool, Autopilot helps you work with the best-in-class tools. Autopilot offers native integrations with a good number of tools and an easy to use visual flow builder.
Source: encharge.io

Social recommendations and mentions

Ortto might be a bit more popular than Anyword. We know about 8 links to it since March 2021 and only 6 links to Anyword. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Anyword mentions (6)

  • AI as a Writer's aly? - by Ghanshyam Digital
    6. Copy.ai Copy.ai is an AI writing tool that is specifically designed for copywriters. Copy.ai can help you create high-converting copy for ads, landing pages, and email campaigns. Copy.ai is a great tool for anyone who wants to improve their copywriting skills. Www.copy.ai 7. Scalenut Scalenut is an AI writing tool that can help you create content that is optimized for search engines. Scalenut can help you... Source: 10 months ago
  • 10 best tools for bloggers and content creators
    8.- Anyword: It provides personalized, artificial intelligence-generated content for your customers and audiences. It has a useful tool – the predictive performance score – which can tell you how well your text will be received by your audience and help you create copy that increases your conversions. Source: over 1 year ago
  • Using various AI for (automated) content-generation
    Create repeated/large amount of AI-written content, ie blogs/articles/scenarios/etc, on xy topic (maybe like Anyword or AI Writer). Source: over 1 year ago
  • 5+ Best AI Copywriting Tools You Must Have in 2022
    Anyword has been at forefront of AI in copywriting since 2012 To teach its system which copy works best for different audiences, Anyword spends $250 million in ad advertising. Source: almost 2 years ago
  • Mensa Convention over the H1 on the drive home.
    The best ideas don’t win - when the internet + social media algorhythm dilemma + mega donor fascists + AI bots writers meet and convince people through fear mongering of false realities. The first amendment needs to be amended. Source: over 2 years ago
View more

Ortto mentions (8)

  • Taking email marketing to next level?
    I can teach you and set up ortto.com for free. Source: about 1 year ago
  • Sending automated order feed to fulfillment team..
    I can help you to setup this with ortto.com. Source: about 1 year ago
  • What marketing automation tools are you using in 2023?
    Https://ortto.com/ It can do so so much it's incredible. Source: over 1 year ago
  • Is it possible to make an interactive quiz or survey in Klaviyo?
    Your best option is ortto.com not only has all the quiz features but also has a CDP built in that makes the rating of that survey and segmentation of audiences. Source: over 1 year ago
  • I have a situation where i want to integrate woocommerce with Aweber. To tag/ untag or move subscribers from a list to another list. Based on subscription time/expiration. Is this doable?
    Yes https://ortto.com/ can do that, I help you to setup it for free. Send me a private msg. Source: over 1 year ago
View more

What are some alternatives?

When comparing Anyword and Ortto, you can also consider the following products

Copy.ai - We have created the world's most advanced artificial intelligence copywriter that enables you to create marketing copy in seconds!

Marketo - Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.

Copysmith - GPT-3 powered content marketing that feels like magic

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

Jasper.ai - The Future of Writing Meet Jasper, your AI sidekick who creates amazing content fast!

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.