Software Alternatives, Accelerators & Startups

AdTheorent VS Sojern

Compare AdTheorent VS Sojern and see what are their differences

AdTheorent logo AdTheorent

We use machine learning to collect, organize, and analyze data to inform decisions for impactful advertising campaigns.

Sojern logo Sojern

Sojern is a data-driven traveler engagement platform that delivers marketing, distribution, monetization and insight solutions at scale.
  • AdTheorent Landing page
    Landing page //
    2023-08-04
  • Sojern Landing page
    Landing page //
    2023-10-14

AdTheorent videos

No AdTheorent videos yet. You could help us improve this page by suggesting one.

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Sojern videos

Working with Sojern. Episode 1 of the Demand Channels Show

More videos:

  • Review - Reach Your In-Market Travel Audiences with Sojern
  • Review - Attractions Insights and Increasing Online Conversions - FareHarbor and Sojern

Category Popularity

0-100% (relative to AdTheorent and Sojern)
Data Management Platform (DMP)
Ad Networks
8 8%
92% 92
Marketing Platform
24 24%
76% 76
Small Business
0 0%
100% 100

User comments

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Social recommendations and mentions

Based on our record, Sojern seems to be more popular. It has been mentiond 1 time since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

AdTheorent mentions (0)

We have not tracked any mentions of AdTheorent yet. Tracking of AdTheorent recommendations started around Mar 2021.

Sojern mentions (1)

  • American app sharing data with hordes of advertisers
    iOS has a new privacy report to show how apps are using and sharing your data. Looking at the American app, I found that it contacts a plethora of advertisers, marketing and tracking companies including Facebook, Yahoo, airship, godaddy.com, doubleclick.net, adservice.google.com, adnxs.com, adsrvr.org, sojern.com, serving-sys.com, flashtalking.com, everesttech.net, mediaiqdigital.com, rubiconproject.com,... Source: over 2 years ago

What are some alternatives?

When comparing AdTheorent and Sojern, you can also consider the following products

V12 Data - V12 Data offers rich data sets with verified addresses and emails for personalized marketing campaigns.

The Trade Desk - The Trade Desk is an online demand-side platform that provides buying tools for digital media buyers.

MediaMath TerminalOne Marketing OS - MediaMath TerminalOne Marketing OS is an advertising platform that unites audiences with media in a single omnichannel platform and offers tools to execute smart marketing.

AudienceScience - AudienceScience is an enterprise digital marketing technology solution.

Datalogix - Oracle announced that it has signed an agreement to acquire Datalogix to extend Oracle Data Cloud with industry-leading solutions for data-driven marketing to inform and measure cross-channel digital marketing.

Adobe Audience Manager - Adobe Audience Manager is a data management platform that integrates online and offline data to deliver a unified view of all your audiences