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Adobe Target VS Pendo

Compare Adobe Target VS Pendo and see what are their differences

Usetiful
Fight user churn with great user onboarding. Interactive product tours and smart tips significantly improve your user retention. featured
Contents:
  1. » Base Details
  2. » Videos
  3. » Reviews
  4. » Alternatives

Adobe Target logo Adobe Target

Adobe Target provides an intuitive user interface and an expanded personalization toolset.

Pendo logo Pendo

Pendo helps product teams understand and guide users to create product experiences that customers love.
  • Adobe Target Landing page
    Landing page //
    2022-03-14
  • Pendo Landing page
    Landing page //
    2023-10-02

Adobe Target

Website
adobe.com
Release Date
-
Edit details

Pendo

Website
pendo.io
Release Date
2013 January
Startup details
Country
United States
State
North Carolina
City
Raleigh
Founder(s)
Eric Boduch
Employees
500 - 999
Edit details

Adobe Target videos

+ Add

Adobe Target: Test and Optimize Every Experience, Every Time

More videos:

  • Demo - Adobe Target Demo Walkthrough
  • Review - Profile Targeting with Adobe Target

Pendo videos

+ Add

Pendo Bootcamp

More videos:

  • Review - Pendo Pad Review
  • Review - Creating a Walkthrough in Pendo

Category Popularity

0-100% (relative to Adobe Target and Pendo)

Adobe Target

Pendo

A/B Testing
100 100%
A/B Testing
0% 0
Analytics
22 22%
Analytics
78% 78
Conversion Optimization
100 100%
Conversion Optimization
0% 0
Web Analytics
25 25%
Web Analytics
75% 75

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Adobe Target and Pendo

Adobe Target Reviews

18 Top A/B Testing Tools Reviewed by CRO Experts
Adobe Target walks you through a three-step workflow where you first create the variant, then target the variant based on visitor segmentation, and lastly customize your goals and settings for the test. Based on this emphasis of targeting, it should come as no surprise that Adobe Target’s most exciting feature is automated personalization.
Source: conversionxl.com
Top 5 A/B Testing Tools List
Adobe Target is part of Adobe’s Marketing Cloud that’s a set of digital marketing solutions provided by Adobe. It covers all the basic features a good A/B testing tool should have: It supports Multivariate Testing, it’s mobile-optimized, allows you to create specific profiles and audiences to run deeply-customized tests. It doesn’t require coding to get set up and ready to...
Source: blog.testlodge.com
10 A/B testing tools to help improve conversions
Adobe Target provides an intuitive user interface to create personalized web experiences, quickly create A/B tests and confidently target content. Target provides a guided testing and targeting workflow and framework, with no coding or setup hassles, so it's easy to see your visitor's responses to content variations in real time and instantly adapt your site to meet their...
Source: mashable.com

Pendo Reviews

15 best user onboarding software you need to try in 2023
Pendo.io is designed to reduce the time taken to onboard new users, and 82% of customers have seen a minimum of 10% reduction in time and effort since implementing it. Guided tours can be built with sophisticated segmentation allowing you to drive users quickly to features they’ll love.
Source: www.marketermilk.com
The 7 Best WalkMe Alternatives in 2023
Pendo is a comprehensive product experience solution that offers in-app guidance, robust user analytics, and personalized onboarding. With its focus on user insights and feedback collection,
Source: helpjuice.com
Find the Best Mixpanel Alternatives for Your Product Team
If you’re looking for the ability to really dig into customer data and compare different groups of users, Pendo falls short. For example, while you can view retention graphs and conversion funnels, you can’t segment those graphs by individual behaviors, which makes it difficult to see if drop-off at a certain point in the funnel correlates with other behavior, or to compare...
Source: heap.io
We’ve Tried 5 WalkMe Alternatives (Here’s Our Feedback)
Whatfix doesn’t support A/B testing like Userpilot, but you can track your analytics. The only advantage of Pendo over Whatfix, is that in Whatfix you need to integrate your Google Analytics account if you want to track data, while Pendo doesn’t requires that.
Source: userpilot.com

Social recommendations and mentions

Based on our record, Pendo seems to be more popular. It has been mentiond 1 time since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Adobe Target mentions (0)

We have not tracked any mentions of Adobe Target yet. Tracking of Adobe Target recommendations started around Mar 2021.

Pendo mentions (1)

  • Recommendations for best product analytics tools?
    Just to clarify - are you looking for something that will gather platform usage data for later analysis, or you have a dataset and want to know how to analyze it? If it's the former - give Pendo a look. My company doesn't use it (because we're 100% on-prem software, so in-product telemetry isn't a thing for us) but I know of companies who are using and loving Pendo for gathering metrics. It's supposed to be the... Source: about 1 year ago

What are some alternatives?

When comparing Adobe Target and Pendo, you can also consider the following products

Optimizely - A/B testing you'll actually use.

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

VWO - Use VWO to tweak, optimize & personalize your website with minimal IT help.

Smartlook - Qualitative analytics for websites and mobile apps Start understanding the 'whys' of your users' behaviors with clear, visual insights. With session recordings and event tracking, you get the complete picture.

Appcues - Improve user onboarding, feature activation & more — no code required! Stop waiting on dev and start increasing customer engagement today. Try it for free.

AB Tasty - AB Tasty is an all-inclusive platform for conversion rate optimization, personalization, customer activation, and testing.

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