Adobe Campaign VS Simple.io

It is a comprehensive marketing operations software that automates multiple and diverse marketing projects, gives process visibility, connects teams and enforces compliance. It allows companies to accelerate their marketing process inside and the distribution of approved assets outside.

By centralising all operations in one hub, managements get visibility over the entire production chain of several concurrent campaigns, they can exercise control and align processes across regions, products and teams with a templated workflow. Creative teams can use feature-rich collaborative tools to produce their best work and get the right approvals. Market-ready assets can be managed with the in-built asset manager to handle storage, tagging, reformatting ad repurposing of assets for distribution.

The Simple Marketing Ops platform with its unprecedented overview, control and deep insight into marketing operations, empowers leadership teams to make data driven decisions. Since Simple is built on the Microsoft Azure Stack, it plugs seamlessly into every application in the MS ecosystem for unparalleled scalability and security.