Software Alternatives & Reviews

Adara VS Google Tag Manager

Compare Adara VS Google Tag Manager and see what are their differences

Adara logo Adara

Adara provides marketing and insights platform that transforms loyalty, search and booking data into actionable knowledge.

Google Tag Manager logo Google Tag Manager

Google Tag Manager helps make tag management simple, easy and reliable by allowing marketers and webmasters to deploy website tags all in one place.
  • Adara Landing page
    Landing page //
    2023-09-13
  • Google Tag Manager Landing page
    Landing page //
    2021-07-29

Adara videos

Review PMS Series & Bee Clear Acne Gel Adara Cosmetic | Full Review + Before After

More videos:

  • Review - Skincare LOKAL WAJIB waktu breakout! 🌝 / ADARA P.M.S Series Facial Wash + Toner REVIEW 😳 / INDO
  • Review - Adara 2021 Year in Review

Google Tag Manager videos

What Is Google Tag Manager? Top 3 Reasons You Need It (Google Tag Manager Review)

More videos:

  • Review - Introduction To Google Tag Manager 2020 | Lesson 1 (GTM for Beginners)
  • Review - Why You Shouldn't Use Google Tag Manager: Google Tag Manager Introduction

Category Popularity

0-100% (relative to Adara and Google Tag Manager)
Customer Data Platform
100 100%
0% 0
Analytics
8 8%
92% 92
Customer Data Integration
Web Analytics
0 0%
100% 100

User comments

Share your experience with using Adara and Google Tag Manager. For example, how are they different and which one is better?
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Social recommendations and mentions

Based on our record, Google Tag Manager should be more popular than Adara. It has been mentiond 3 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Adara mentions (1)

  • Avast Online Security and Privacy is constantly opening new browser windows to try and opt out of Adara
    Apparently adara.com is not working for a while and Avast browser extension is trying to opt out every time I start browser, after a while. It opted out everything else except that. Source: over 1 year ago

Google Tag Manager mentions (3)

  • 5 WEBSITES TIPS TO SUPERCHARGE YOUR BUSINESS GROWTH- Creative Wave Tech
    Design a change global positioning framework, for example, Google Tag Manager and Google Analytics objectives and occasions, to log transformations and client ways (you can gain proficiency with about how to do that in our post, The Top 12 Website KPIs for Small Business). Source: over 2 years ago
  • 4 Reasons Why Data Engineers Hate Google Tag Manager
    For years, Google Tag Manager (GTM) has made it easy for marketers and analysts to install and manage third-party analytics and marketing tools on their websites and apps. It provides a centralized platform allowing non-technical team members to add, edit, and disable tags without having to touch the source code. This means they don't have to bug you to add new tags or edit existing ones in the event of an update. - Source: dev.to / over 2 years ago
  • Graph database question?
    For C360 implementations the there’s a tool called Segment (https://segment.com/) that unifies all the customer identities used across websites/phone apps. Within Segment there is a defined matching logic for identity resolution based on different keys used across apps such as User ID, email, phone number, address, social media account. The end result is each persona will have one Segment ID where all your traits... Source: about 3 years ago

What are some alternatives?

When comparing Adara and Google Tag Manager, you can also consider the following products

Astronomer - Capture every user event and route them anywhere. Automatically

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

Birdly - Birdly is an expense management and expense report solution for SMBs.

Adobe Analytics - Adobe Analytics is an industry-leading solution that empowers you to understand your customers as people and steer your business with customer intelligence.

Tropical.io - Connect your CRM and other sources (Mailchimp, Unbounce, GoToWebinar, Uservoice, and more) and we tell you which leads are hot

Mixpanel - Mixpanel is the most advanced analytics platform in the world for mobile & web.