Optimizely - A/B testing you'll actually use.
Gift Hero - The best wish list ever
VWO - Use VWO to tweak, optimize & personalize your website with minimal IT help.
Giftwhale - Giftwhale allows you to create personalised wish lists online.
Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.
Capitan - AI powered shopping list: Never forget anything at the store