Software Alternatives & Reviews

About.me ... and failing to pivot

about.me Linktree
  1. About.me lets you quickly build simple and visually elegant splash pages that points visitors to your content from around the web. Get started today.
    Some context - about.me was one of the first single-page personal websites. All it offered was a simple online presence for people. It was big when it was released in 2010 - a lot of publicity and lots of famous people pushing their personal brands online for the first time. It was one of those sweet ideas where you didn’t need much tech. The mere ownership of the brand “about.me” was enough. I’d say it’s difficult to find a more suitable name for personal online presence (apart from owning your own name).

    #Personal Website #CMS #Website Builder 14 social mentions

  2. Connect your audience to all of your content with just one link.
    Pricing:
    • Freemium
    • Free Trial
    • $6.0 / Monthly (Linktree PRO ($60 USD paid annually))
    They could have easily won that market against Linktree. For example, about.me/StanBright looks better and is easier to communicate than linktr.ee/StanBright. Yet, they didn’t do it. About.me was launched six years before Linktr.ee. They had the time advantage, they had a working product, they had a better brand name, yet they didn’t make a move. They failed to pivot.

    #Social Media Tools #Link Management #URL Shortener 138 social mentions

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