Rakuten Advertising has adopted the SpringServe Tiles solution to strengthen the impact of ad-supported campaigns on Rakuten TV. As a leading VOD platforms in Europe combining TVOD, SVOD and AVOD services, Rakuten’s move to integrate the SpringServe Tiles format aims to allow brands to balance personalisation and monetisation, while preserving the user experience. Source: about 1 year ago
Rakuten Advertising is thrilled to announce that we have been shortlisted for the Digiday Content Marketing Award for Best Use of Data. These awards recognize the companies and campaigns using content to modernize media and marketing. We are honored to be shortlisted alongside Fenty Beauty, e.l.f., ViacomCBS and The Washington Post. Source: about 2 years ago
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