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If This Then That (or IFTTT) is a free, web-based application that enables users to create automation chains between other applications and web services such as Gmail, Facebook and Google Drive. Each automation series is referred to as an applet, which performs a specific chain of events within your apps. There are currently around 54 million IFTTT applets that can be used to connect multiple apps with automated...
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You can use ready-made Applets for your automation, or you can create your applets. Using the IFTTT website or mobile app to manage your Applets is very convenient and user-friendly.
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Although, not a marketing automation tool, IFTTT could be a great addition to your stack of productivity apps and help you automate some of your repetitive daily tasks.