If you pitch Mailchimp vs Constant Contact on pricing, the MailChimp Standard plan is cheaper. Constant Contact costs $45 for 2.500 contacts. Relatively expensive compared to the others on this list like MailerLite or Moosend. The first month is free and you get up to 15% discount if you pay for the full year.
Constant Contact is a basic email service provider that lacks even some rudimentary level of marketing automation features. There are no automated tagging based on events or any other type of automation aside from basic autoresponders.
If deliverability rates are a concern for you, then Constant Contact should be on the top of your list. One of the main reasons that make this an excellent solution to handle your email marketing campaigns is the high deliverability rate. Most sources report a +93% deliverability rate, which is a considerable advantage over other solutions on this list.
Automations – MailChimp wins MailChimp has quite a robust set of automations and ways to both trigger them and further segment them once they’re running. Constant Contact only has a few ways to trigger drips, like add to list/group, birthdays and list anniversaries. The difference between Constant Contact and MailChimp for automations is also that MailChimp lets anyone (free or paid accounts) use them, whereas...