Software Alternatives & Reviews

ZoomInfo VS Cognism

Compare ZoomInfo VS Cognism and see what are their differences

ZoomInfo logo ZoomInfo

ZoomInfo is a B2B database providing detailed business information on people and companies.

Cognism logo Cognism

Cognism is a sales acceleration platform, using patented AI technology, to provide B2B sales teams with a blend of real-time company, people and event data to streamline prospecting, find and deliver new revenue.
  • ZoomInfo Landing page
    Landing page //
    2023-03-19
  • Cognism Landing page
    Landing page //
    2023-06-13

Cognism is a SaaS platform that makes your lead generation smarter. Get dynamic 4D data from a database of over 400 million profiles and 5.6 billion data points. With Cognism you can push that data right into your CRM, or use our powerful platform to action it. Create personas, build campaigns, sequence emails, link your CRM, and more.

The Cognism data asset has over 400 million business and employee profiles. In total, Cognism tracks over 5.6 billion data points. The data Cognism has comes from a variety of high-quality public and private sources. Some of the private sources include the Financial Times, S&P Global and CrunchBase. Other data sources include public, crowdsourced and consented-in private data.

ZoomInfo

Categories
  • Sales Tools
  • Contact Management
  • Lead Generation
  • Lead Management
  • B2B
Website zoominfo.com
Pricing URL Official ZoomInfo Pricing
Details $-

Cognism

Categories
  • Marketing Platform
  • Sales Automation
  • Sales Tools
  • Sales Workflow
  • B2B Directory
  • Other B2B Software
  • B2B
  • Sales Intelligence
Website cognism.com
Pricing URL-
Details $paid

ZoomInfo videos

Is Zoominfo a Good Investment? (Zoominfo Review, Pricing, Options)

More videos:

  • Review - ZoomInfo Powered by DiscoverOrg Review: by Nancy Nardin of Smart Selling Tools

Cognism videos

Cognism Prospector - Accelerate your B2B Lead Generation using Revenue AI

More videos:

Category Popularity

0-100% (relative to ZoomInfo and Cognism)
Lead Generation
81 81%
19% 19
Sales Tools
88 88%
12% 12
Email Finder
0 0%
100% 100
B2B
100 100%
0% 0

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare ZoomInfo and Cognism

ZoomInfo Reviews

  1. Good, but Not the Best B2B Database

    As a B2B database, ZoomInfo certainly has a lot to offer. Its detailed business information on people and companies is impressive, and I've found it to be a useful resource for researching potential clients and partners.

    However, I do have a few criticisms of the product. Firstly, its pricing is quite steep, especially compared to other B2B databases on the market. This makes it difficult for smaller businesses or startups to justify the cost. Additionally, while the information on ZoomInfo is generally accurate and up-to-date, I have come across a few instances where the information was incomplete or outdated.

    Despite these drawbacks, ZoomInfo is still a good resource for business information. It just might not be the best option out there. If you're willing to pay for a premium service, then ZoomInfo could be worth considering. However, if you're looking for more cost-effective alternatives, there are several options to consider.

    🏁 Competitors: LinkedIn Sales Navigator
    👍 Pros:    Detailed|Accurate
    👎 Cons:    Expensive|Incomplete

20 Best Lead Generation Companies in the USA
With Zoominfo, generating leads has never been easier. This lead generation partner is an established leader in the B2B contact database realm, offering robust tools for sales and marketing professionals. Their platform is driven by advanced AI and a constantly growing database, allowing businesses to connect with the right decision-makers efficiently. From detailed company...
Source: martal.ca
Top 26 Lead Generation Companies of 2023
ZoomInfo is an advanced subscription-based lead generation service. They provide you with accurate, updated, and verified B2B intelligence data gathered from various sources, including news articles, job listings, etc.
Source: salespanel.io
The Ultimate List of Best ZoomInfo Alternatives to get B2B Contacts and fill up the top of your Sales Pipeline
The pricing plans range from $99 to $399 per month, a fraction of what ZoomInfo charges. You get a 25% discount when paying yearly. The monthly plans don't require any contract or commitment.
Top 13 ZoomInfo Alternatives
One of the best things about this ZoomInfo alternative is its ease-of-use. When integrated with Salesforce, you can access contact data without interrupting prospecting processes and feed that data directly into a database.
Source: taskdrive.com
9 Best ZoomInfo Alternatives & Competitors for 2021 (Updated March)
This is a lead generating and sales prospecting tool that can help you find leads in your niche and build your contact lists. This is different from ZoomInfo in that it is not a contact database in itself, but can help you find relevant leads. (That’s why it’s still enlisted as a ZoomInfo alternative).
Source: shanebarker.com

Cognism Reviews

10 Lead Generation Companies & Services [+How to Choose]
Cognism is not a typical lead generation company. It is a premium sales intelligence platform with headquarters in the UK. It has a globally compliant B2B contact database. You can perform company and contact searches in EMEA, NAM, APAC markets.
Source: www.cognism.com
20 Best Lead Generation Companies in the USA
Cognism stands out in the B2B lead generation field, thanks to its globally compliant data and smart Revenue AI engine. This lead gen platform focuses on speeding up sales by offering rich business data. It serves clients in a range of industries, including computer software, consulting, and education.
Source: martal.ca
Best B2B lead generation companies
Cognism is technically not a lead gen company, but rather a sales intelligence platform that uses AI to generate company and event data for new businesses.
Source: www.mo.agency
13 Best B2B Lead Generation Companies To Look For In 2023
Cognism is not actually a lead generation company as such. It is a premium sales intelligence platform. Again the company uses AI and generates company and event data for new businesses. By signing up to the platform, you get access to technographics, firmographics, human-verified emails, and mobile numbers. The software provides a mobile app and Chrome extension, which are...

Social recommendations and mentions

Based on our record, ZoomInfo should be more popular than Cognism. It has been mentiond 5 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

ZoomInfo mentions (5)

  • Vendor annoyance phone calls
    For the phone calls - there's a decent chance they got your number from zoominfo.com - you can go there and request to be removed. Source: 10 months ago
  • Forward spam emails back to sender!
    I just found a few data collator sites, zoominfo.com and signalhire.com are just two - they seem to scrape sites like Linkedin etc and collate everything. Personal numbers can be found pretty easily, if you've ever signed up for a business identification number it could be there, could be in a data leak somewhere - these companies are pretty shady and will buy data from places to just get a lead. Source: over 1 year ago
  • Finding Suppliers Recommendation For New Business Owners
    I currently use: thomasnet.com, zoominfo.com, and selletonline.com. Source: almost 2 years ago
  • Reputable places to get email contacts?
    Zoominfo.com is used by larger companies. Source: almost 2 years ago
  • Considerations for choosing an installer? Experiences with Suntuity?
    I suppose the easiest way is to just search the company on the intrawebs and see what their web site pulls up. You can kind of tell from there and their Yelp reviews/Google reviews, if they are their own company or some kind of contractor type company. I also used zoominfo.com to get a sense of how big the company was. You'll probably be able to tell from there if they are their own company or part of a larger... Source: over 2 years ago

Cognism mentions (1)

  • Do you even read bro? 5 advices on reading and staying up to date
    At Cognism, we are enabled and encouraged to improve and educate ourselves by reading and taking courses. My first try at better reading habits was booking reading slots during the work week in the calendar. But it was quite hard to come into the office, take a book out and start reading there. Once I'm in the office I enter the office mode. Usually one or two persons are already on Slack waiting for me, emails... - Source: dev.to / about 2 years ago

What are some alternatives?

When comparing ZoomInfo and Cognism, you can also consider the following products

Hunter - Find all the email addresses related to a domain

Apollo.io - Apollo’s predictive prospecting, sales engagement, and actionable analytics help the teams to reach its full revenue potential.

Icypeas - This email finder has the capacity to bypass catch-alls

Lusha - Search less. Sell more.

Prospeo.io - Prospeo is the most accurate email finder. Find emails from everywhere on the internet with our toolbox. Try it for free now.

Snov.io - More leads. More sales. More revenue.