Software Alternatives & Reviews

Vistaprint VS PostcardMania

Compare Vistaprint VS PostcardMania and see what are their differences

Vistaprint logo Vistaprint

VistaPrint is a good all-in-one solution for people who are after to get their business off its place, and are in need of any easy way to initiate the branding procedure.

PostcardMania logo PostcardMania

PostcardMania specializes in results-driven multichannel marketing, offering simple and streamlined solutions that include everything from custom campaigns to plug-and-play automations that trigger highly personalized mail pieces.
  • Vistaprint Landing page
    Landing page //
    2022-12-29
  • PostcardMania Landing page
    Landing page //
    2021-07-29

PostcardMania was founded in 1998 as a small startup with a handful of staff. Since then, Founder/CEO Joy Gendusa has grown the company organically with only a phone, a computer and direct mail — without any outside funding or investment — into one of the nation’s leading marketing companies specializing in lead generation for small to large-sized businesses.

Today, PostcardMania employs more than 360 staff in the Tampa Bay, FL area and generates over $100 million in annual revenue. PostcardMania has printed over 2.24 billion mail pieces, delivered 298,000+ campaigns, and served over 100,000 clients and counting in over 350 industries.

Their suite of services includes design, printing, mailing list acquisition, mailing services, digital advertising, website development, email marketing, multichannel campaigns, API integration, responsive direct mail automation, and more — all while maintaining an extensive collection of more than 4,500 successful campaigns.

With a fleet of 5 commercial printing presses and a manufacturing team of more than 30 print professionals, PostcardMania is a rarity among API and other triggered direct mail tech companies. Rather than act as the middleman and farm out printing to other manufacturers, PostcardMania handles 100% of its printing, addressing, mailing services in-house. This provides two decades' worth of expertise and quality control to every aspect of the direct mail process.

Vistaprint

Categories
  • Business & Commerce
  • Online Services
  • Shipping and Tracking
  • Photos & Graphics
Website vistaprint.com
Pricing URL-
Details $-
Release Date-

PostcardMania

Categories
  • Direct Mail / Snail Mail Marketing
  • Small Business Marketing
  • Marketing Automation
  • Sales Tools
  • Web To Print
  • On Demand Printing
Website postcardmania.com
Pricing URL Official PostcardMania Pricing
Details $paid
Release Date1998-01-06

Vistaprint features and specs

No features have been listed yet.

PostcardMania features and specs

  • Marketing Automation: Yes
  • API: Yes
  • Integrations: Yes
  • Lead Generation: Yes
  • Real-time Tracking: Yes
  • Responsive Design: Yes
  • Reporting: Yes
  • Reports & analytics: Yes

Vistaprint videos

VistaPrint Business Cards | Unboxing & Full Review

More videos:

  • Review - VistaPrint Review 2017 | 100% MUST WATCH Before Your ORDER Anything | Unboxing & Full Review
  • Review - VISTAPRINT REVIEW | IS IT WORTH IT? | ENTREPRENEUR LIFE SERIES

PostcardMania videos

PostcardMania Reviews: Is it Worth it? Experience from Ayoub Carpet

More videos:

  • Review - PostcardMania Reviews - Scam? REAL experience working with them

Category Popularity

0-100% (relative to Vistaprint and PostcardMania)
Shipping and Tracking
60 60%
40% 40
Business & Commerce
57 57%
43% 43
Online Services
49 49%
51% 51
eCommerce
100 100%
0% 0

Questions and Answers

As answered by people managing Vistaprint and PostcardMania.

What makes your product unique?

PostcardMania's answer:

There are many different direct mail companies across the United States, but few compare to PostcardMania, a one-stop-shop for direct mail, workflow automations, and omnichannel marketing. Unlike most direct mail automation providers, PostcardMania boasts an in-house printing service with decades of experience to ensure consistently high quality. PostcardMania never outsources printing, so all mail delivery is fast, seamless and reliable. Marketing consultants give personal and professional service that helps business owners tailor their marketing campaigns down to the smallest details, such as mailing list options, custom design, delivery schedule, and more. This means small business owners have access to automated mailings and integrated direct mail campaigns with digital targeting options based on geo-location and search-based online behaviors at entry-level rates. PostcardMania is both future-forward and hometown focused since its mission is to assist small business owners succeed and support a healthy and strong national economy.

Why should a person choose your product over its competitors?

PostcardMania's answer:

For direct mail automations, PostcardMania provides a number of things competitors can’t — in house printing (for consistently high print quality), zero tech fees (so you only pay what you print and mail), and a huge template of proven, results based designs (so you don’t waste money on ineffective messaging). Beyond that, PostcardMania has an array of marketing services available, giving business owners and marketers access to invaluable marketing tools in one place. They can build a lead-generating website, schedule mailer campaigns for the entire year, customize and optimize postcards with the latest technology and design options as well as add on digital targeting on social media sites and Google. All of PostcardMania’s direct mail marketing campaigns are also analyzed and optimized for best performance. Further, successful campaign results are cataloged and shared with the public to help other businesses in similar industries. Today, PostcardMania is still the only direct mail company that bases their marketing campaigns on the results of previous successes and results tracking.

How would you describe your primary audience?

PostcardMania's answer:

PostcardMania’s primary audience is comprised of savvy marketers looking for a competitive and business owners who need to improve their marketing and grow. The company’s driving purpose is to help businesses market effectively to the point they grow and expand, bringing more jobs and opportunity to the U.S. economy.

What's the story behind your product?

PostcardMania's answer:

In 1998, Founder and CEO Joy Gendusa started her own postcard printing business in Clearwater, FL inside a small 600-square foot cottage with just a computer and her own marketing savvy. The idea started after Joy personally experienced a customer service nightmare with another printer that put its own phone number on her mailers. Joy vowed to never do the same, and realized she could do everything that company provided her — but better — and thus PostcardMania was born. PostcardMania quickly began growing, and in 2005, Joy needed to set herself apart from larger direct mail companies that had begun to replicate her business model. She saw PostcardMania as headed for commoditization, so she did a quick course correction and created more value — a campaign results department that tracks and shares marketing success stories with businesses in order to help them succeed and shortcut what can be a costly trial-and-error period. PostcardMania's unique approach to results-based campaigns has helped the company continue to grow year after year, despite an overall contraction in the print industry. Today PostcardMania is a $97 million-dollar company with over 350 staff and serves more than 113,000 businesses. PostcardMania’s annual revenue has grown at an average of 20% year over year since 2019, following a decade of averaging 5% growth.

User comments

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Social recommendations and mentions

Based on our record, Vistaprint seems to be more popular. It has been mentiond 15 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Vistaprint mentions (15)

  • any suggestions for a hollow Knight beanie?
    Seems to do custom beanies, theres no officials. Source: 4 months ago
  • Self-printed postcards?
    I print my own postcards for Postcrossing as well as for my postcard store (prismaticquest.com if you want to check them out). I looked at a few different online places (moo.com, vistaprint.com, costco business printing, etc. But ended up going for a local print shop for a few reasons. Source: about 1 year ago
  • Where can I get a “slap your face off your face” shirt?
    Vistaprint.com - make anything you want. Source: over 1 year ago
  • Making a simple Chat-GPT Website like SmartyNames.com
    The site will need to take user input through a series of textboxes, make calls to Chat-GPT (when the user clicks the "Generate" button), parse the result, possibly use the result to generate a water-marked image client-side (in the user's browser?), and have a "Buy" button to take the user's payment info (hopefully with PayPal?), then use the order info to do something like placing an order for 100 custom... Source: over 1 year ago
  • Ideas for what to write on business cards for new website?
    I designed my business card and bought it on vistaprint.com. Source: over 1 year ago
View more

PostcardMania mentions (0)

We have not tracked any mentions of PostcardMania yet. Tracking of PostcardMania recommendations started around Mar 2021.

What are some alternatives?

When comparing Vistaprint and PostcardMania, you can also consider the following products

Zazzle - A wide determination of items in addition to simple-to-use plan apparatuses is Zazzle’s primary attractions.

Stannp - Stannp helps to create and send postal Direct Mail campaigns: letters or postcards.

Ballantine - Ballantine is a platform that offers a Direct mail Service to help you reach the right audience quickly and in an effective way.

Every Door Direct Mail - Every Door Direct Mail is a Marketing Resource Management Service from Vya that enables you to provide customized and meaningful direct mail campaigns each time.

Printful - White-label printing under your brand. Free shipping and 20% off samples + 3 day average turnaround.

Cactus Mailing - Cactus Mailing offers direct mail and postcard marketing services.