What are some alternatives?
When comparing UsabilityTools and Google Analytics, you can also consider the following products
Hotjar - Hotjar is a new and easy way to truly understand your web and mobile site visitors.
Mixpanel - Mixpanel is the most advanced analytics platform in the world for mobile & web.
Lucky Orange - Get into the minds of your customers by watching them navigate your site and chatting with them as they do so.
Adobe Analytics - Adobe Analytics is an industry-leading solution that empowers you to understand your customers as people and steer your business with customer intelligence.
Smartlook - Qualitative analytics for websites and mobile apps Start understanding the 'whys' of your users' behaviors with clear, visual insights. With session recordings and event tracking, you get the complete picture.
Heap - Analytics for web and iOS. Heap automatically captures every user action in your app and lets you measure it all. Clicks, taps, swipes, form submissions, page views, and more.