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Smaato VS Microsoft Advertising

Compare Smaato VS Microsoft Advertising and see what are their differences

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Smaato logo Smaato

Smaato is a mobile-first platform and free ad server for publishers & app developers.

Microsoft Advertising logo Microsoft Advertising

Use our search engine marketing and audience solutions to help you build your business.
  • Smaato Landing page
    Landing page //
    2023-06-24
  • Microsoft Advertising Landing page
    Landing page //
    2022-07-25

Smaato

Categories
  • Ad Networks
  • App Monetization
  • Mobile Advertising
  • Mobile Ad Network
Website smaato.com
Edit details

Microsoft Advertising

Categories
  • Advertising
  • Ad Networks
  • Search Engine Marketing
  • SEO Tools
Website ads.microsoft.com
Edit details

Smaato videos

+ Add

App Monetization: How to Monetize Your App With Smaato

Microsoft Advertising videos

+ Add

Microsoft Advertising Tutorial For Beginners - Step-By-Step Bing Ads Tutorial and Training

Category Popularity

0-100% (relative to Smaato and Microsoft Advertising)

Smaato

Microsoft Advertising

Ad Networks
49 49%
Ad Networks
51% 51
Advertising
0 0%
Advertising
100% 100
Mobile Advertising
100 100%
Mobile Advertising
0% 0
App Monetization
100 100%
App Monetization
0% 0

User comments

Share your experience with using Smaato and Microsoft Advertising. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Smaato and Microsoft Advertising

Smaato Reviews

We have no reviews of Smaato yet.
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Microsoft Advertising Reviews

Free SEO Tools To Improve Your Rankings
Microsoft/Bing Ads Intelligence - A powerful keyword planning tool that allows you to build and expand on your keyword lists using the familiar Microsoft Office Excel interface.
Source: www.megaleechers.com
10 Alternatives To Google And Facebook Ads
Microsoft Advertising, previously known as Bing Ads, includes the search inventory of two other memorable search engines: AOL and Yahoo. Though Yahoo, AOL, and Bing are used far less than their Google counterpart, they still have valuable users that can only be found on these engines and their syndicated search partners.
Source: www.ppchero.com
 Google Adwords Alternatives
Bing and Yahoo are Google's competitors not only in the area of search engines but also in online ads. Yahoo!/Bing Ads, formerly known as Microsoft AdCenter appeared after the ad networks of Microsoft and Yahoo! joined forces in order to beat Google AdWords. Yahoo!/Bing ads isn't a cheap alternative to AdWords but you should also consider it because it is really good....
Source: www.webconfs.com
10 Alternatives To Google AdWords
Microsoft Advertising, previously known as Bing Ads, includes the search inventory of two other memorable search engines: AOL and Yahoo. Though Yahoo, AOL, and Bing are used far less than their Google counterpart, they still have valuable users that can only be found on these engines and their syndicated search partners.
Source: www.ppchero.com

Social recommendations and mentions

Based on our record, Microsoft Advertising seems to be more popular. It has been mentiond 5 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Smaato mentions (0)

We have not tracked any mentions of Smaato yet. Tracking of Smaato recommendations started around Mar 2021.

Microsoft Advertising mentions (5)

  • What is PPC in digital marketing
    Bing Ads – Although similar to Google Ads, Bing ads have a lower CPC rate at the expense of a wider audience reach. Source: about 1 year ago
  • TIL about Ordnance Survey Bench Marks
    That’s how search engines generally make money, including Bing. https://ads.microsoft.com. Source: over 2 years ago
  • Increasing budget
    New campaigns: 1. Video campaign - the most successful in sense of scaling was youtube campaign. Using youtube we could scale account by ~25% which is a lot. 2. Shopping campaign - not sure what you sell, but shopping is a very good channel for some products. 3. New keywords to expand your reach. Probably there is not much you can do here, I believe you have most of you keywords already in your account (?).... Source: about 3 years ago
  • Chrome or Edge?
    Anyway, to say that Microsoft does not want to be another Google is hilarious. They too have their own advertising platform (https://ads.microsoft.com) and their own browser which also tracks people for personalized advertising. Pile that on to the worse privacy controls and deals with oil companies, and you have a far worse company than Google ever was. Source: about 3 years ago
  • Is discord being sold?
    Microsoft absolutely makes its money selling ads. Not all of it, but plenty of it. They're definitely trying to be another Google. https://ads.microsoft.com/. Source: about 3 years ago

What are some alternatives?

When comparing Smaato and Microsoft Advertising, you can also consider the following products

Vungle - Vungle helps mobile application developers promote and monetize their apps through in-app video trailers.

Google Ads - Easily boost website traffic and sales with Google AdWords. Appeal to customers who are already interested in what you are advertising by appearing on Google searches.

NativeX - NativeX, A One-Stop Mobile Solution

WordStream - WordStream offers a suite of products to help companies with their SEO and SEM initiatives.

Widespace Summit - Summit is a full-stack programmatic ad platform and marketplace designed specifically to deliver branding campaigns on mobile.

Kenshoo - Kenshoo provides marketing software and empower marketers with technology to build brands and generate demand across all media.

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