Pardot VS SendX.io

Accelerate pipeline, drive revenue, and align marketing and sales with Pardot marketing automation​, a Salesforce.com company. Track all prospect interactions on your site — from downloads to page views — then score prospects based on parameters you set. Put time back into your sales reps’ day with automated lead nurturing and real-time sales alerts, which allow reps to prioritize their time. Then, measure the true ROI of your marketing efforts with closed-loop reporting.

SendX (https://sendx.io) provides remarketing and retargeting tools for web businesses. You can use popups, landing pages, email, web push notification, automation workflows and FB / Google retargeting.

SendX toolset helps you focus on conversion and revenue rather than vanity metric like opens. Having a single platform which provides great tools lead generation, email marketing, and marketing automation makes SendX one of the few in the category.

SendX has a lot of features focussed on ROI. You can resend emails to un-openers with 1 click which gives up to 50% more opens and 23% more clicks. You can use smart send technology and geo optimized campaigns. You can run AB tests on email or subject line or email content.

Besides, SendX allows unlimited emails per subscriber and has very good email deliverability. The reason is that we run our own SMTP infrastructure and do everything like DKI, SPF, DMARC, proper email warmup to ensure email inboxing.