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Optimizely VS UsabilityTools

Compare Optimizely VS UsabilityTools and see what are their differences

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Optimizely logo Optimizely

A/B testing you'll actually use.

UsabilityTools logo UsabilityTools

Where UX meets Conversion. Unlock the Potential Behind Remote Research and Testing
  • Optimizely Landing page
    Landing page //
    2023-10-04
  • UsabilityTools Landing page
    Landing page //
    2023-08-03

Optimizely videos

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Optimizely Review | A/B Testing | Pearl Lemon Reviews

More videos:

  • Tutorial - Optimizely X Tutorial 2019 - How to Use Optimizely for A/B, MVT, Personalization, Program Management
  • Review - A/B Testing with Optimizely

UsabilityTools videos

No UsabilityTools videos yet. You could help us improve this page by suggesting one.

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Category Popularity

0-100% (relative to Optimizely and UsabilityTools)

Optimizely

UsabilityTools

A/B Testing
100 100%
A/B Testing
0% 0
Web Analytics
61 61%
Web Analytics
39% 39
Analytics
80 80%
Analytics
20% 20
Heatmaps
0 0%
Heatmaps
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Optimizely and UsabilityTools

Optimizely Reviews

  1. Good A/B and multivariate testing tool

    Optimizely is a lower cost entry tool for anyone looking to do website testing. While their pricing structure has changed over the years it still is a pretty cost effective solution. It is easy to get tests up and running within 5 minutes once you have code placed on your site.

    I love the drag and drop features of Optimizely. It makes it very easy to make simple changes to do landing page testing for my paid search campaigns. It also frees up dev time for our web team. Also, The findings from Optimizely tests are so valuable for an end customer experience.

    🏁 Competitors: VWO
15 Best A/B Testing Tools And Software (2021 List)
Optimizely is more of a personalization tool but you cannot ignore its A/B testing superiority. It helps you put the face of the most appealing site in front of customers. There’s a lot of things that are good in this software such as the ability to set up a quick test, and a real-time statistical dashboard. No programming prerequisite needed but front-end development and...
Source: www.einsstark.tech
Top Mobile Feature Flag Tools
Optimizely is a well known A/B testing and experimentation tool for both web and mobile. It claims to be built for the enterprise with features like roles, permissions, and two-factor authentication while still maintaining excellent usability. Along with user targeting, remote configuration, and instant rollbacks, Optimizely offers advanced A/B testing and experimentation...
Source: instabug.com
18 Top A/B Testing Tools Reviewed by CRO Experts
“Convert is a fantastic tool that should be considered and evaluated by any CRO agency or end-user client that also evaluates Optimizely and VWO. They offer a level of functionality that is globally on par with them for testing, but at a lower price level once you go above the free level offered by Optimizely.
Source: conversionxl.com
Top 5 A/B Testing Tools List
All in all, Optimizely is the complete package: if you want to get started with A/B testing, it’s definitely worth trying out, considering the pricing and trial plans. If you are a more of a power user with the budget to support the top tiers, Optimizely’s advanced features might also be for you.
Source: blog.testlodge.com
How to Choose the Right Testing Software For Your Business
“Overall, Visual Website Optimizer has the slight edge for casual A/B testers, but it’s more expensive than the basic version of Optimizely. For serious A/B testers, I definitely recommend Optimizely – more comprehensive offering, even though you have to pay extra for premium features.” – Rich Page, Website Optimization Consultant
Source: www.crazyegg.com

UsabilityTools Reviews

10 Must Have Tools for Conversion Optimization
UsabilityTools is a conversion optimization platform to create a better user experience and make more sales. Starting off, the various products from UsabilityTools help you view how your customers interact on your website, pulling from form analytics and views from the user perspective.
Source: ecommerce-platforms.com
How to Improve UX & Conversion Rates with These 3 Tools
Surveys with millions of respondents. The amount of data you can collect through UsabilityTools is massive, since their pool of respondents counts over 10 million people. You can recruit them yourself, through various methods, and get real-time answers to your design questions.
Source: usabilitytesting.sg
8 Awesome Web Usability Testing Apps for your Startup
Usability Tools is probably the most well known suite of tools that is often recommended when asked about web usability testing tools. They have a wide array of visual Analytics & feedback system in their User Experience Suit, Conversion Suite & Voice of Customer. Their User experience suite allows you to improve website navigation with card sorting, learning about users...
Source: techbloke.com

What are some alternatives?

When comparing Optimizely and UsabilityTools, you can also consider the following products

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

Hotjar - The #1 Leader in Heatmaps, Recordings, Surveys & More. Sign up for a 15-day free trial and start learning from real user behavior today!

AB Tasty - AB Tasty is an all-inclusive platform for conversion rate optimization, personalization, customer activation, and testing.

UserTesting.com - Usability testing has never been easier. Get videos of real people speaking their thoughts as they use websites, mobile apps, prototypes and more!

VWO - Use VWO to tweak, optimize & personalize your website with minimal IT help.

Smartlook - Qualitative analytics for websites and mobile apps Start understanding the 'whys' of your users' behaviors with clear, visual insights. With session recordings and event tracking, you get the complete picture.

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