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Omniture VS Adobe Analytics

Compare Omniture VS Adobe Analytics and see what are their differences

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Omniture logo Omniture

Omniture is an online web analytics and business solutions marketing suite powered by Adobe Systems.

Adobe Analytics logo Adobe Analytics

Adobe Analytics is an industry-leading solution that empowers you to understand your customers as people and steer your business with customer intelligence.
  • Omniture Landing page
    Landing page //
    2018-09-30
  • Adobe Analytics Landing page
    Landing page //
    2021-07-25

Omniture videos

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Google Analytics vs Adobe Analytics Omniture SiteCatalyst

Adobe Analytics videos

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What is Adobe Analytics?

More videos:

  • Tutorial - Adobe Analytics Tutorial for Beginners (2018)
  • Review - Adobe Analytics vs Google Analytics comparison (2018) - Part 1

Category Popularity

0-100% (relative to Omniture and Adobe Analytics)

Omniture

Adobe Analytics

Analytics
8 8%
Analytics
92% 92
Web Analytics
7 7%
Web Analytics
93% 93
Mobile Analytics
6 6%
Mobile Analytics
94% 94
Business & Commerce
100 100%
Business & Commerce
0% 0

User comments

Share your experience with using Omniture and Adobe Analytics. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Omniture and Adobe Analytics

Omniture Reviews

We have no reviews of Omniture yet.
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Adobe Analytics Reviews

Unleashing Alternatives: 15 Advanced Tools for Web Analytics Just Like Google Analytics(Brief and Crisp)
Adobe Analytics goes beyond superficial metrics like page visits and bounce rates to offer granular insights about your user behavior. Its key features include:
Source: medium.com
Unleashing Alternatives: 15 Advanced Tools for Web Analytics Just Like Google Analytics(Brief and Crisp)
Adobe Analytics goes beyond superficial metrics like page visits and bounce rates to offer granular insights about your user behavior. Its key features include:
Source: rishikap372.medium.com
Which tools help you to Measure the Success of your Website
Adobe Analytics: Adobe is mostly used by large organizations as it is way higher priced than its other competitors and no free usage is allowed.
Source: qpe.co.in
Find the Best Mixpanel Alternatives for Your Product Team
Adobe Analytics is a feature-heavy but expensive solution for product analytics. Unlike Mixpanel, it has no free version—its complex pricing matrix includes features like website analytics, marketing analytics, attribution, and predictive analytics. It has plenty of customization options that may appeal to large organizations, but companies with smaller teams will likely be...
Source: heap.io
7 Analytics Tools for Optimizing UX
Although nothing compares to Google Analytics in terms of number of users, Adobe Analytics is nonetheless a compelling choice amongst website and app analysis tools. It allows you to dig deep into the massive amounts of generated data, featuring things like customer segmentation, real-time analysis rules, marketing analytics, and a host of dashboards. Adobe Analytics is a...
Source: www.sitepoint.com

Social recommendations and mentions

Based on our record, Adobe Analytics seems to be more popular. It has been mentiond 2 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Omniture mentions (0)

We have not tracked any mentions of Omniture yet. Tracking of Omniture recommendations started around Mar 2021.

Adobe Analytics mentions (2)

  • Why you Should Track Your Blog Traffic with Google Analytics
    Google Analytics was launched in 2005 as a tool for reporting web traffic. It is one of many web analytics tools. Adobe Analytics and Hubspot Analytics are example competitors to Google Analytics. - Source: dev.to / over 2 years ago
  • 8 Google Analytics Alternatives (Enterprise and Open Source)
    What it is: Adobe Analytics provides a set of tools that lets you collect, measure, and explore data you can use to predict traffic and gain insights. It has an interactive analytics workspace that helps you easily drag and drop data tables, visualizations, and components. - Source: dev.to / over 2 years ago

What are some alternatives?

When comparing Omniture and Adobe Analytics, you can also consider the following products

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

Moz - Backed by industry-leading data and the largest community of SEOs on the planet, Moz builds tools that make inbound marketing easy.

Mixpanel - Mixpanel is the most advanced analytics platform in the world for mobile & web.

StatCounter - StatCounter is a simple but powerful real-time web analytics service that helps you track, analyse and understand your visitors so you can make good decisions to become more successful online.

Heap - Analytics for web and iOS. Heap automatically captures every user action in your app and lets you measure it all. Clicks, taps, swipes, form submissions, page views, and more.

Matomo - Matomo is an open-source web analytics platform

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