Software Alternatives & Reviews

Microsoft Advertising VS SEMRush

Compare Microsoft Advertising VS SEMRush and see what are their differences

Microsoft Advertising logo Microsoft Advertising

Use our search engine marketing and audience solutions to help you build your business.

SEMRush logo SEMRush

All-in-one Marketing Toolkit for digital marketing professionals.
  • Microsoft Advertising Landing page
    Landing page //
    2022-07-25
  • SEMRush Landing page
    Landing page //
    2023-09-28

Microsoft Advertising

Categories
  • Advertising
  • Ad Networks
  • Search Engine Marketing
  • SEO Tools
Website ads.microsoft.com
Pricing URL-
Details $-

SEMRush

Categories
  • SEO
  • SEO Tools
  • Content Marketing
  • Competitive Intelligence
  • Social Media Tools
  • Backlinks
  • Keyword Research
  • eCommerce Tools
  • Local SEO
Website semrush.com
Pricing URL Official SEMRush Pricing
Details $freemium $99.95 / Monthly

Microsoft Advertising videos

Microsoft Advertising Tutorial For Beginners - Step-By-Step Bing Ads Tutorial and Training

SEMRush videos

SEMRush Review 2020 ☑️ Best Keyword Research Tool in 2020? 😱 SEMRush Tutorial

More videos:

  • Tutorial - SEMRush Review 2019 and Full SEMRush Tutorial on How to Use SEMRush
  • Tutorial - SEMRush Review and Tutorial: How Good Is It Really?

Category Popularity

0-100% (relative to Microsoft Advertising and SEMRush)
Advertising
100 100%
0% 0
SEO
2 2%
98% 98
Ad Networks
100 100%
0% 0
SEO Tools
3 3%
97% 97

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Microsoft Advertising and SEMRush

Microsoft Advertising Reviews

Free SEO Tools To Improve Your Rankings
Microsoft/Bing Ads Intelligence - A powerful keyword planning tool that allows you to build and expand on your keyword lists using the familiar Microsoft Office Excel interface.
10 Alternatives To Google And Facebook Ads
Microsoft Advertising, previously known as Bing Ads, includes the search inventory of two other memorable search engines: AOL and Yahoo. Though Yahoo, AOL, and Bing are used far less than their Google counterpart, they still have valuable users that can only be found on these engines and their syndicated search partners.
Source: www.ppchero.com
 Google Adwords Alternatives
Bing and Yahoo are Google's competitors not only in the area of search engines but also in online ads. Yahoo!/Bing Ads, formerly known as Microsoft AdCenter appeared after the ad networks of Microsoft and Yahoo! joined forces in order to beat Google AdWords. Yahoo!/Bing ads isn't a cheap alternative to AdWords but you should also consider it because it is really good....
10 Alternatives To Google AdWords
Microsoft Advertising, previously known as Bing Ads, includes the search inventory of two other memorable search engines: AOL and Yahoo. Though Yahoo, AOL, and Bing are used far less than their Google counterpart, they still have valuable users that can only be found on these engines and their syndicated search partners.
Source: www.ppchero.com

SEMRush Reviews

  1. Easy to use with limited trail but prices are high expensive - Semrush

    Semrush is very popular and next level performance tool which varies competitors, analyzes and tracking of any domain website, which provides you full information what's the position of the website, overall traffic, etc. This tool is easy to use with limited trial 7 days, after the trial ends, has limited features work on free plan. There plans are very expensive, not affordable at purchasing price plans.

    In my experience, semrush is very costly and high level of experience.

    🏁 Competitors: Ahrefs, Moz, SE Ranking, Marketing Miner
    👍 Pros:    Real-time analytics|Excellent features|Simple yet powerful and efficient tool
    👎 Cons:    Pricing is too high|Limited features with free plan.
  2. Great keyword tracking platform, shame they removed the display advertising report

    SEMrush provides a great central hub for adding your websites as projects which can be tracked, audited and measured for visibility over time. I've used the platform across many roles and found the only recent drawback was the removal of their display advertising competitor reports.

    🏁 Competitors: Serpstat

Comparing the Best Moz Alternatives for 2023
Organic Research: With SEMrush, you can analyze and enhance your online visibility for high-converting keywords utilized by your competitors. You can also refine your organic keyword performance and discover innovative strategies to attain top positions in SERPs that align with your audience's interests.
Best SE Ranking Alternatives & Competitors for 2023
Semrush is a well-known and widely used SEO platform that offers a comprehensive set of tools for keyword research, rank tracking, backlink analysis, site audit, and competitor analysis. With its extensive database and advanced features, Semrush is a powerful SE Ranking alternative for businesses looking to level up their digital marketing strategy.
11 SE Ranking alternatives you must check out
Organic Research: SEMrush's Organic Research feature enables users to analyze and enhance their website's visibility for high-converting keywords used by competitors. This feature allows users to optimize their organic keyword performance and discover new tactics to secure top positions in SERPs that align with their target audience's interests.
9 Best Moz Alternatives and Their Pros and Cons
Semrush can be demanding on your budget. Its most affordable plan, Semrush Pro, starts at $129.95 per month. The higher-tier plans cost $249.95 (Semrush Guru) and $499.95 (Semrush Business) monthly. If you choose an annual payment, you will receive a discount of 17%, which is the smallest value among the tools discussed.
Source: seranking.com
Best SE Ranking Alternatives in 2023
Keyword research: Both Semrush and SE Ranking offers robust keyword research tools, but Semrush tends to offer more detailed insights and a wider range of data.

Social recommendations and mentions

Based on our record, SEMRush should be more popular than Microsoft Advertising. It has been mentiond 18 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Microsoft Advertising mentions (5)

  • What is PPC in digital marketing
    Bing Ads – Although similar to Google Ads, Bing ads have a lower CPC rate at the expense of a wider audience reach. Source: about 1 year ago
  • TIL about Ordnance Survey Bench Marks
    That’s how search engines generally make money, including Bing. https://ads.microsoft.com. Source: over 2 years ago
  • Increasing budget
    New campaigns: 1. Video campaign - the most successful in sense of scaling was youtube campaign. Using youtube we could scale account by ~25% which is a lot. 2. Shopping campaign - not sure what you sell, but shopping is a very good channel for some products. 3. New keywords to expand your reach. Probably there is not much you can do here, I believe you have most of you keywords already in your account (?).... Source: about 3 years ago
  • Chrome or Edge?
    Anyway, to say that Microsoft does not want to be another Google is hilarious. They too have their own advertising platform (https://ads.microsoft.com) and their own browser which also tracks people for personalized advertising. Pile that on to the worse privacy controls and deals with oil companies, and you have a far worse company than Google ever was. Source: about 3 years ago
  • Is discord being sold?
    Microsoft absolutely makes its money selling ads. Not all of it, but plenty of it. They're definitely trying to be another Google. https://ads.microsoft.com/. Source: about 3 years ago

SEMRush mentions (18)

  • SEO 101: A Fun and Easy Guide to Crushing It in Digital Marketing
    Unveiling the Advanced SEO Strategies: 1. Strategic Keyword Domination: Identify high-value, long-tail keywords relevant to your niche. Leverage keyword mapping to align content with specific stages of the customer journey. Tools like Ahrefs and SEMrush offer advanced keyword research capabilities. 2. Content Excellence Beyond Basics: Craft content that not only targets keywords but provides value and... - Source: dev.to / 3 months ago
  • Research tools for niche/product competition?
    I use SEMRush (semrush.com/) a lot when researching a niche. I would input the URL of a competitor, and then examine "competitors of organic key words" -- to find related websites that compete with the input URL website. I would spent hours and hours in researching and documenting a list of competitors in different niches. Source: 10 months ago
  • The blackout isn’t just for subreddits. Users need to participate too.
    Https://www.similarweb.com/ and https://semrush.com they are not 100% accurate but they are a good indicator. Source: 11 months ago
  • How is your content production workflow?
    Each day that I write, I create the post directly in Wordpress. I use Surfer for Content optimization and sometimes SEMrush to help with keyword research, but I’m not super strict about following the suggestions. I try to keep it as natural as possible. Source: 12 months ago
  • Need to up my SEO game.
    If you're looking to up your SEO game, there are several strategies you can try. One approach is to conduct thorough keyword research to identify the phrases and terms your target audience is using to search for businesses like yours. Tools like SEMrush and SurferSEO can be helpful. From there, you can optimize your website content, including titles, meta descriptions, and body copy, to incorporate these keywords... Source: about 1 year ago
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What are some alternatives?

When comparing Microsoft Advertising and SEMRush, you can also consider the following products

Google Ads - Easily boost website traffic and sales with Google AdWords. Appeal to customers who are already interested in what you are advertising by appearing on Google searches.

Ahrefs - Ahrefs is a toolset for SEO and marketing. We have tools for backlink research, organic traffic research, keyword research, content marketing & more. Give Ahrefs a try!

WordStream - WordStream offers a suite of products to help companies with their SEO and SEM initiatives.

Moz - Backed by industry-leading data and the largest community of SEOs on the planet, Moz builds tools that make inbound marketing easy.

Kenshoo - Kenshoo provides marketing software and empower marketers with technology to build brands and generate demand across all media.

SE Ranking - All-in-One cloud-based SEO software for agencies, marketing teams and webmasters