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Marketo VS Wrike

Compare Marketo VS Wrike and see what are their differences

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Marketo logo Marketo

Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.

Wrike logo Wrike

Wrike is a flexible, scalable, and easy-to-use collaborative work management software that helps high-performance teams organize and accomplish their work. Try it now.
  • Marketo Landing page
    Landing page //
    2023-07-17
  • Wrike Landing page
    Landing page //
    2023-07-13

Marketo

Categories
  • Marketing Automation
  • Digital Marketing
  • Marketing Tools
  • Email Marketing
  • Email Marketing Platforms
Website uk.marketo.com
Pricing URL Official Marketo Pricing
Edit details

Wrike

Categories
  • Project Management
  • Work Management
  • Task Management
  • Productivity
Website wrike.com
Pricing URL Official Wrike Pricing
Edit details

Marketo videos

+ Add

HubSpot vs Marketo (BEST) 🏆 HubSpot vs Marketo Pricing 👍

More videos:

  • Demo - Marketo Marketing Automation Demo Video
  • Review - Hubspot vs. Marketo: Marketing Automation Comparison

Wrike videos

+ Add

Wrike Review, Features and Benefits Overview: Is it Still Worth Using in 2020?

More videos:

  • Review - Wrike Review | Online Project Management Tool | Pearl Lemon Reviews
  • Demo - Wrike Project Management Demo

Category Popularity

0-100% (relative to Marketo and Wrike)

Marketo

Wrike

Email Marketing
100 100%
Email Marketing
0% 0
Project Management
0 0%
Project Management
100% 100
Marketing Automation
100 100%
Marketing Automation
0% 0
Task Management
0 0%
Task Management
100% 100

User comments

Share your experience with using Marketo and Wrike. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Marketo and Wrike

Marketo Reviews

The 36 Best Marketing Automation Tools to Use in 2020
Marketo provides a comprehensive marketing suite with email marketing, landing page builder, leads management, segmentation, funnel and lead tracking, analytics, and a whole lot more. Contrary to HubSpot, Marketo doesn’t provide in-house CRM.
Source: encharge.io
The 11 Best Marketing Automation Software Tools in 2020
Marketo has been around for a while, and was recently acquired by Adobe and incorporated into their enterprise marketing cloud.
Source: blog.hubspot.com
The Best Email Marketing, Sales Prospecting, and Email Automation Software
Adobe just acquired Marketo for over $4 billion. It’s not that surprising, as it was one of the first marketing automation tools out there. In function, it’s quite similar to Salesforce Marketing Cloud and HubSpot.
Source: www.growthmarketingpro.com
Five Automation Tools to Make B2B Marketing Easy
Marketo: Marketo focuses on web analytics, account-based marketing, and analytics. Marketo provides for customized solutions based on each sector that relates to hospitality, healthcare, technology, manufacturing, media and financial services.
Source: martechseries.com
8 HubSpot Alternatives for Marketing Automation
Risking backlash for redundancy and/or self-promotion, I invite you to compare Venntive to any and all alternatives cited in this thread. We are competitive with Marketo, Pardot, and Eloqua, yet a fraction of the cost. That’s just the markting automation.
Source: www.inboundmethod.com

Wrike Reviews

Project Management vs Workflow Management — Wrike vs Pneumatic
Custom phases can be added. However, tasks are moved manually between them. Wrike errs on the side of flexibility, giving users a very powerful tool for creating and managing projects and tasks with them, but all the actual management has to be done by the users.
Source: www.pneumatic.app
Breeze vs. Wrike: making project management easy
Wrike is overwhelming for new users, especially those with little experience in project management software. Wrike is slow and laggy at times, especially when dealing with large amounts of data. Breeze is quick and responsive, easy to use, and has just enough features that you need.
Source: www.breeze.pm
The Ultimate List of 20 Best AI Work Management Tools
Wrike’s Work Intelligence: Wrike utilizes artificial intelligence to prioritize and automate repetitive tasks, such as task assignments and status updates, freeing up teams to focus on more critical work and boosting overall productivity.
Source: ppm.express
12 Best ClickUp Alternatives for Innovative Management in 2023
Benefits of Wrike compared to ClickUp: Even though Wrike is similar to ClickUp, it lets the whole team collaborate on the go. The mobile app lets leaders manage workloads and create tasks smoothly.
Source: ayanza.com
16 Best Event Management Software for 2022 [Complete Guide]
Wrike is a cloud-based project management tool that helps teams organize, prioritize and manage their work more efficiently. It’s great for organizing projects of all sizes, from small businesses and freelancers to large enterprises.
Source: filmlifestyle.com

Social recommendations and mentions

Based on our record, Wrike seems to be more popular. It has been mentiond 1 time since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Marketo mentions (0)

We have not tracked any mentions of Marketo yet. Tracking of Marketo recommendations started around Mar 2021.

Wrike mentions (1)

  • Identify which frontend NPM libraries are used on any website
    I just realized I can use this to see who is ignoring GDPR as well. Scanning a few sites I know I see a lot of tracking scripts load up right away. When I scan something like wrike.com I see good implementation of GDPR because the only thing loading is GTM / GA and trust arc as far as third-party libraries. Source: over 2 years ago

What are some alternatives?

When comparing Marketo and Wrike, you can also consider the following products

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

Asana - Asana project management is an effort to re-imagine how we work together, through modern productivity software. Fast and versatile, Asana helps individuals and groups get more done.

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

Basecamp - A simple and elegant project management system.

Pardot - Salesforce B2B marketing automation

Trello - Infinitely flexible. Incredibly easy to use. Great mobile apps. It's free. Trello keeps track of everything, from the big picture to the minute details.

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