Software Alternatives & Reviews

iPresso VS Pardot

Compare iPresso VS Pardot and see what are their differences

iPresso logo iPresso

Multichannel Marketing Automation platform.

Pardot logo Pardot

Salesforce B2B marketing automation
  • iPresso Landing page
    Landing page //
    2021-09-19

A rich palette of tools, supporting automation even for beginners; after merely one day, you are able to launch multichannel marketing that works "alone", according to your own idea. 2 versions of the platform: BASIC for SME customers and Enterprise for larger companies with dedicated support.

  • Pardot Landing page
    Landing page //
    2023-10-17

Accelerate pipeline, drive revenue, and align marketing and sales with Pardot marketing automation​, a Salesforce.com company. Track all prospect interactions on your site — from downloads to page views — then score prospects based on parameters you set. Put time back into your sales reps’ day with automated lead nurturing and real-time sales alerts, which allow reps to prioritize their time. Then, measure the true ROI of your marketing efforts with closed-loop reporting.

iPresso

$ Details
paid Free Trial €119.0 / Monthly (For annual payment)
Platforms
Prestashop Megento Cloud Web Google Chrome Browser Firefox REST API Shopify Salesforce Shoper Facebook Messenger Facebook Ads Facebook Custom Audience
Release Date
2011 September

iPresso features and specs

  • Marketing Automation: Yes
  • Marketing Funnels: Yes
  • E-mail Marketing: Yes
  • Push Notifications: Yes
  • Popups & Forms: Yes
  • Segmentation: Yes
  • GDPR Compliant: Yes
  • Contact management: Yes
  • Reporting: Yes
  • Landing Pages: Yes
  • Automated workflow: Yes
  • Integrations: Yes
  • Product Feed Manager: Yes
  • Loyalty / Promotion Programs: Yes
  • eCouponing: Yes
  • Personas: Yes
  • Data Import/Export: Yes

Pardot features and specs

No features have been listed yet.

iPresso videos

iPresso Product Feed Manager

More videos:

  • Demo - Prestashop integration

Pardot videos

Pardot Review - CRM software review

More videos:

  • Review - Basics of Pardot
  • Review - Hubspot vs Salesforce Pardot (BEST) 🏆 Review Eloqua Marketo Alternatives

Category Popularity

0-100% (relative to iPresso and Pardot)
Email Marketing
4 4%
96% 96
Email Marketing Platforms
Marketing Automation
4 4%
96% 96
Customer Data Platform
100 100%
0% 0

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare iPresso and Pardot

iPresso Reviews

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Pardot Reviews

The 36 Best Marketing Automation Tools to Use in 2020
If you run a B2B SaaS, rely heavily on Salesforce, and you’re able to pay $15,000 per year for a marketing automation tool, Pardot could be a good choice for your SaaS. Otherwise, skip to some of the less expensive options in this post.
Source: encharge.io
The 11 Best Marketing Automation Software Tools in 2020
It's important to note, Pardot is a powerful enterprise, but lacks lead generation functionality and may not be as accessible or affordable for smaller businesses, or entrepreneurs.
The Best Email Marketing, Sales Prospecting, and Email Automation Software
I hadn’t heard of Zoho before creating this list. But it seems to be a pretty decent tool. I would say it sits somewhere between and email marketing software and an email automation software in both functionality and price. The automations are more limited than a Salesforce Marketing Cloud or a Pardot, but the features are more robust than some smaller solutions like Mailchimp.
Five Automation Tools to Make B2B Marketing Easy
Pardot: Pardot, a B2B marketing automation platform by Salesforce, allows you to reach the potential leads via social, paid marketing or email campaigns. Pardot provides the added benefit of syncing with a user’s current clients in Salesforce too, thus enhancing the communication scale.

What are some alternatives?

When comparing iPresso and Pardot, you can also consider the following products

SALESmanago - SALESmanago is the only no-code, AI driven CDXP (all in One Customer Data Platform & Customer Experience Platform), harnessing the full power of first- and zero-party data.

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

Marketo - Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.

edrone - Plug’n’play marketing automation for eCommerce armed with AI. eCRM for e-commerce.

Synerise - Data & Personalisation Platform driven by AI