Software Alternatives & Reviews

Google Marketing Platform VS Google Forms

Compare Google Marketing Platform VS Google Forms and see what are their differences

Google Marketing Platform logo Google Marketing Platform

Google's unified and improved marketing and analytics tools.

Google Forms logo Google Forms

Simple web forms from Google.
  • Google Marketing Platform Landing page
    Landing page //
    2021-09-26
  • Google Forms Landing page
    Landing page //
    2022-01-31

Google Marketing Platform

Categories
  • Surveys
  • Form Builder
  • Forms And Surveys
  • Email Marketing
Website marketingplatform.google.com
Release Date-

Google Forms

Categories
  • Surveys
  • Forms And Surveys
  • Form Builder
  • User Feedback
Website google.com
Release Date2010-04-16

Google Marketing Platform videos

Webinar: Get to Know All Products Available in the Google Marketing Platform

More videos:

  • Tutorial - Google Optimize Tutorial 2020 - Conversion Rate Optimization Tests
  • Tutorial - How to Use Google Surveys to Get Consumer Insights
  • Tutorial - How To Earn Money From Google Opinion Rewards 2020 | Earn Money From Google Surveys 2020
  • Review - Google Optimize Review | Flaunt Digital
  • Tutorial - Google Optimize Tutorial: How to Get Started Quickly

Google Forms videos

Review Google Forms responses

More videos:

  • Tutorial - Google Forms Full Tutorial From Start To Finish - How To Use Google Forms
  • Review - A tour of Google Forms

Category Popularity

0-100% (relative to Google Marketing Platform and Google Forms)
Surveys
22 22%
78% 78
Form Builder
24 24%
76% 76
Forms And Surveys
23 23%
77% 77
Ad Networks
100 100%
0% 0

User comments

Share your experience with using Google Marketing Platform and Google Forms. For example, how are they different and which one is better?
Log in or Post with

Reviews

These are some of the external sources and on-site user reviews we've used to compare Google Marketing Platform and Google Forms

Google Marketing Platform Reviews

Top 10 CRO Tools to Boost Conversions for Free in 2023
Looking for a free testing tool to optimize your conversion? Well, this testing software can integrate with Google Analytics and Google AdWords. Google Optimize comes with 3 main features, including A/B testing, split testing, and multivariate testing (MVT). Using this conversion rate optimization software enables you to measure the performance of your webpage.
Source: aigrow.me
15 Best A/B Testing Tools And Software (2021 List)
Google Optimize is a free A/B testing tool for folks looking to measure site experience and engagement on their website. You might be using Google Analytics on your website, why not integrate Google Optimize with it? All you need to add a single line of code to your existing analytics implementation. That’s it.
3 free tools for Product Managers to improve product adoption
Google Optimize allows you to experiment with a user journey and run A/B tests. You can define your goals, generate variants of your product’s frontend and roll them out independently. The integration with Google Analytics give you an overview on which variant performs best.
Source: medium.com
18 Top A/B Testing Tools Reviewed by CRO Experts
Google Optimize is a completely free A/B and multivariate testing enterprise testing tool. With a visual editor, code editor, and native integration with Google Analytics it is the best tool for companies that are just starting with testing. Many nice-to-have features are still missing, like an image upload feature, but Google continues to roll out enhancements every week....

Google Forms Reviews

  1. A good beginners tool to start your digital transformation.

    One of our customers said: Our small mining operation needed to go from paper based process to digital forms. At first, Google forms allowed us to use this Web-based platform that lets individuals and businesses of all sizes build customizable forms to conduct surveys and generate real-time response charts.

    We saw that a small sample of our field workers quickly adopted the new way of working.

    Step 1: accomplished.

    Now unto step 2.

    How do we deploy this unto our whole team? We needed email notifications, offline response collection when without wifi on the field. Our CIO and his director of operations needed deep data and trends analysis as well. Our inspectors, when doing their audits, needed to capture approx. 25 high definition pictures, some audio notes and a video which wasn't really possible with google forms.

    So, we can 100% credit the use of google forms to our transition towards a paperless process, but as we navigated saashub.com a little more, we were able to discover a world of alternatives. We strongly suggest to start using google forms before undergoing a big implementation plan towards such enterprise level inspection tools like nspek or even cheaper solutions like prontoforms.

    I am not sure if we would start with google's solution first if we would to do this digital transformation all over, but it did allow us to discover it's limits pretty quickly.

    At some point, we needed custom fields and functions, and none of us was able to code, so the nSpek training that comes with the application definitely sets it's self apart, giving us full autonomy.

    🏁 Competitors: nSpek, ProntoForms
    👍 Pros:    No sign up cost
    👎 Cons:    Customization|Customer support|Data protection and security|No video|No pictures

Alternatives to Deferendum
SurveyMonkey and Google Forms: These survey tools are designed for collecting feedback and data, whereas Deferendum is focused on group decision-making. Deferendum allows members to not only voice their opinions but also participate in the decision-making process and vote on proposed solutions.
Source: deferendum.com
Typeform Alternatives: Tools for Surveys, Forms, and Quizzes
Overall, online reviews suggest Typeform is like a paid version of Google Forms that doesn’t provide any benefits over the free tool. Moreover, Google Forms does not have a response limit, while that is Typeforms most prominent criticism.
Source: survicate.com
27 Best Typeform Alternatives In 2022 (Free & Paid)
One of the best-known Typeform alternatives around is Google Forms. You can create simple forms that are easy to use. Google Forms is also free, so that is also why it's a popular option among the masses.
11 Best Typeform Alternatives to Check-in 2022
Google Forms is one of the simplest and free TypeForm alternatives that collect valuable feedback from the customers and provide a quick analysis of the results. Google Forms is a perfectly ideal survey solution for individuals and for organizations that seek simple and sophisticated survey techniques.
Source: qualaroo.com
15 Best SurveyMonkey Alternatives in 2022
Google offers a suite of tools and features for almost everything, and customer feedback is no exception. Google Forms lets you share online forms and surveys via links and get the data you require. It is an excellent free SurveyMonkey alternative if you do not want to commit to any single tool.
Source: qualaroo.com

Social recommendations and mentions

Based on our record, Google Marketing Platform seems to be more popular. It has been mentiond 2 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Google Marketing Platform mentions (2)

  • 6 Ways to Optimize Your Website for Better Conversion Rate
    Google Optimize: This tool assists you in getting a rich solution through A/B testing, website testing & personalization tools for small businesses to help create engaging customer experiences. - Source: dev.to / over 1 year ago
  • Google is deprecating Google Surveys
    That's something else. It's (it was) a marketing product. > Google Surveys is a market research tool that allows you to easily create online surveys in order to make more informed business decisions. Users complete survey questions in order to access high quality content around the web, See https://marketingplatform.google.com/about/surveys/. - Source: Hacker News / over 1 year ago
  • This person just posted an ad that asked them about DLC they planned on buying. Mario Party Superstars was listed with three other games on the Switch that already have DLC. Is this a good sign that we are getting Mario Party Superstars DLC?
    I had assume it was Google itself because I hadn't heard of surveys being part of the AdWords program, but a quick google search showed I was wrong about that. However, I stand by my assessment that the inconsistency between the answers indicate it was an "AI Generated" question. (One option is a named DLC, another is a generic " DLC" answer, and the other two are just the base games' names). Source: about 2 years ago
  • Ad management platform
    But an obvious choice at your level of ad spend would be Google Marketing Platform which covers a wide range of channels: https://marketingplatform.google.com/about/. Source: about 2 years ago
  • Using Randomized, Representative Surveying Data to Model $GME Ownership Among the U.S. Adult Population
    More about Google Consumer Surveying: https://marketingplatform.google.com/about/surveys/. Source: almost 3 years ago

Google Forms mentions (0)

We have not tracked any mentions of Google Forms yet. Tracking of Google Forms recommendations started around Mar 2021.

What are some alternatives?

When comparing Google Marketing Platform and Google Forms, you can also consider the following products

Survey Monkey - Create and publish online surveys in minutes, and view results graphically and in real time. SurveyMonkey provides free online questionnaire and survey software.

Qualtrics - Qualtrics is the most trusted research platform, helping brands make crucial business decisions. From surveys to insights to action.

Typeform - Create beautiful, next-generation online forms with Typeform, the form & survey builder that makes asking questions easy & human on any device. Try it FREE!

Wufoo - Wufoo's HTML form builder helps you create online web forms. Use our web form creator to power your contact forms, online surveys, and event registrations.

Jotform - Free Online Form Builder & Form Creator

Hubspot Forms - Convert your visitors into leads and grow your business