Software Alternatives & Reviews

Google Marketing Platform VS LiveSession

Compare Google Marketing Platform VS LiveSession and see what are their differences

Google Marketing Platform logo Google Marketing Platform

Google's unified and improved marketing and analytics tools.

LiveSession logo LiveSession

LiveSession helps you analyze users’ behavior, improve UX, find JS bugs, and increase conversion rates using session replays, and event-based product analytics.
Visit Website
  • Google Marketing Platform Landing page
    Landing page //
    2021-09-26
  • LiveSession Landing page
    Landing page //
    2022-04-07

LiveSession is a session recording app to improve your website.

Session replays are an effective way to improve your conversion rates, provide better customer support and find bugs in your application. What’s more, LiveSession comes with advanced filtering features and allows you to create custom segments. These features will help you get more insights into the user behavior.

Google Marketing Platform

Categories
  • Surveys
  • Form Builder
  • Forms And Surveys
  • Email Marketing
Website marketingplatform.google.com
Pricing URL-
Details $-
Platforms
-
Release Date-

LiveSession

Categories
  • Marketing Analytics
  • Web Analytics
  • Heatmaps
  • User Experience
  • User Analytics
  • Conversion Optimization
  • Session Recording And Playback
  • Visitor Recordings
  • Session Recording
Website livesession.io
Pricing URL Official LiveSession Pricing
Details $freemium $99.0 / Monthly (10k sessions / unlimited users / 1-month data retention)
Platforms
Browser Web
Release Date2019-01-01

Google Marketing Platform features and specs

No features have been listed yet.

LiveSession features and specs

  • Session Replay: Yes
  • Filters: Yes
  • Segmentation: Yes
  • Custom data: Yes
  • User identification: Yes
  • Clickmaps: Yes
  • Heatmaps: Yes
  • Email notifications: Yes
  • Alerts: Yes
  • Inspect Mode: Yes
  • Forms analytics: Yes
  • Events: Yes
  • Export: Yes
  • Dashboards: Yes
  • Funnel Tracking: Yes
  • Clickmaps: Yes

Google Marketing Platform videos

Webinar: Get to Know All Products Available in the Google Marketing Platform

More videos:

  • Tutorial - Google Optimize Tutorial 2020 - Conversion Rate Optimization Tests
  • Tutorial - How to Use Google Surveys to Get Consumer Insights
  • Tutorial - How To Earn Money From Google Opinion Rewards 2020 | Earn Money From Google Surveys 2020
  • Review - Google Optimize Review | Flaunt Digital
  • Tutorial - Google Optimize Tutorial: How to Get Started Quickly

LiveSession videos

Product Overview

More videos:

  • Review - Record and analyze website visits with Livesession.io
  • Review - 5 Amazing Tools to Boost your Business in 2019

Category Popularity

0-100% (relative to Google Marketing Platform and LiveSession)
Surveys
100 100%
0% 0
Web Analytics
0 0%
100% 100
Form Builder
100 100%
0% 0
Heatmaps
0 0%
100% 100

User comments

Share your experience with using Google Marketing Platform and LiveSession. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Google Marketing Platform and LiveSession

Google Marketing Platform Reviews

Top 10 CRO Tools to Boost Conversions for Free in 2023
Looking for a free testing tool to optimize your conversion? Well, this testing software can integrate with Google Analytics and Google AdWords. Google Optimize comes with 3 main features, including A/B testing, split testing, and multivariate testing (MVT). Using this conversion rate optimization software enables you to measure the performance of your webpage.
Source: aigrow.me
15 Best A/B Testing Tools And Software (2021 List)
Google Optimize is a free A/B testing tool for folks looking to measure site experience and engagement on their website. You might be using Google Analytics on your website, why not integrate Google Optimize with it? All you need to add a single line of code to your existing analytics implementation. That’s it.
3 free tools for Product Managers to improve product adoption
Google Optimize allows you to experiment with a user journey and run A/B tests. You can define your goals, generate variants of your product’s frontend and roll them out independently. The integration with Google Analytics give you an overview on which variant performs best.
Source: medium.com
18 Top A/B Testing Tools Reviewed by CRO Experts
Google Optimize is a completely free A/B and multivariate testing enterprise testing tool. With a visual editor, code editor, and native integration with Google Analytics it is the best tool for companies that are just starting with testing. Many nice-to-have features are still missing, like an image upload feature, but Google continues to roll out enhancements every week....

LiveSession Reviews

  1. Best session recording tool I could find

    I researched the tools available and LiveSession is the best I could find for our use case (fintech SaaS).

    🏁 Competitors: Smartlook, FullStory, Hotjar, LogRocket, Mouseflow
    👍 Pros:    Clean ui|Great customer support|Loading speed|Useful filters
    👎 Cons:    Lack of heatmaps
  2. Best product in the category

    We spent a lot of time searching for a session replay tool which helps us with customer support, and LiveSession is definitely the best one.

    🏁 Competitors: FullStory, Hotjar, Smartlook

The Top 10 Website Session Recording Tools for 2022
Livesession is a web analytics tool that features user monitoring, site session replays, and customer segmentation. You can use the website recording tool Livesession to track visitor behavior analytics to enhance user experience (UX), raise conversion rates, and generate income. To solve customer issues, learn how they use your services, and enhance their overall...
10 Best Inspectlet Alternatives 2022
LiveSession is an analytical software that makes it easy to search, segment, and play high-quality repetitions of client sessions. In addition, it tracks and records actions (mouse movements, clicks, keystrokes, keystrokes, changes) and allows you to find drop-down lists to increase your site’s conversion rate.
Source: www.plerdy.com
Oribi Alternatives. If you’re looking for a tool like… | by Trapica Content Team | Trapica | Medium
As another Oribi alternative, LiveSession attempts to inform users of their own customers and users. When providing a service to customers, the analysis software improves the user experience, behavior, conversion rates, and more. What’s more, you’ll enjoy the free 14-day trial (you don’t even need to enter your bank details to get started!).
Source: medium.com
Hotjar Alternatives: 21 Tools for Optimizing Your Website and Conversion Rate
LiveSession is a great option for session replays and proactive troubleshooting on your website or web app. Filters, Inspect Mode, and Engagement Score make it easier to get to the heart of the data you need—without spending hours watching irrelevant replays.

Social recommendations and mentions

Based on our record, Google Marketing Platform should be more popular than LiveSession. It has been mentiond 2 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Google Marketing Platform mentions (2)

  • 6 Ways to Optimize Your Website for Better Conversion Rate
    Google Optimize: This tool assists you in getting a rich solution through A/B testing, website testing & personalization tools for small businesses to help create engaging customer experiences. - Source: dev.to / over 1 year ago
  • Google is deprecating Google Surveys
    That's something else. It's (it was) a marketing product. > Google Surveys is a market research tool that allows you to easily create online surveys in order to make more informed business decisions. Users complete survey questions in order to access high quality content around the web, See https://marketingplatform.google.com/about/surveys/. - Source: Hacker News / over 1 year ago
  • This person just posted an ad that asked them about DLC they planned on buying. Mario Party Superstars was listed with three other games on the Switch that already have DLC. Is this a good sign that we are getting Mario Party Superstars DLC?
    I had assume it was Google itself because I hadn't heard of surveys being part of the AdWords program, but a quick google search showed I was wrong about that. However, I stand by my assessment that the inconsistency between the answers indicate it was an "AI Generated" question. (One option is a named DLC, another is a generic " DLC" answer, and the other two are just the base games' names). Source: about 2 years ago
  • Ad management platform
    But an obvious choice at your level of ad spend would be Google Marketing Platform which covers a wide range of channels: https://marketingplatform.google.com/about/. Source: about 2 years ago
  • Using Randomized, Representative Surveying Data to Model $GME Ownership Among the U.S. Adult Population
    More about Google Consumer Surveying: https://marketingplatform.google.com/about/surveys/. Source: almost 3 years ago

LiveSession mentions (1)

What are some alternatives?

When comparing Google Marketing Platform and LiveSession, you can also consider the following products

Survey Monkey - Create and publish online surveys in minutes, and view results graphically and in real time. SurveyMonkey provides free online questionnaire and survey software.

Hotjar - The #1 Leader in Heatmaps, Recordings, Surveys & More. Sign up for a 15-day free trial and start learning from real user behavior today!

Google Forms - Simple web forms from Google.

Smartlook - Qualitative analytics for websites and mobile apps Start understanding the 'whys' of your users' behaviors with clear, visual insights. With session recordings and event tracking, you get the complete picture.

Qualtrics - Qualtrics is the most trusted research platform, helping brands make crucial business decisions. From surveys to insights to action.

FullStory - Meet FullStory, the app that captures all your customer experience data in one powerful platform.