Software Alternatives & Reviews

Google Analytics VS Adobe Analytics

Compare Google Analytics VS Adobe Analytics and see what are their differences


Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

Adobe Analytics is an industry-leading solution that empowers you to understand your customers as people and steer your business with customer intelligence.
Google Analytics Landing Page
Google Analytics Landing Page
Adobe Analytics Landing Page
Adobe Analytics Landing Page

Google Analytics details

Categories
Analytics Web Analytics Mobile Analytics Business Intelligence A/B Testing
Website analytics.google.com  

Adobe Analytics details

Categories
Analytics Web Analytics User Analytics
Website business.adobe.com  

Google Analytics videos

Google Analytics Review

More videos:

  • - Google Analytics, Ultimate Beginner’s Guide
  • - Google Analytics Review

Adobe Analytics videos

What is Adobe Analytics?

More videos:

  • - Adobe Analytics Tutorial for Beginners (2018)
  • - Adobe Analytics vs Google Analytics comparison (2018) - Part 1

Category Popularity

0-100% (relative to Google Analytics and Adobe Analytics)
75
75%
25%
25
74
74%
26%
26
72
72%
28%
28
100
100%
0%
0

Reviews

These are some of the external sources and on-site user reviews we've used to compare Google Analytics and Adobe Analytics

Google Analytics Reviews

Free SEO Tools To Improve Your Rankings
Google Analytics - Advanced web analytics tool by Google, that allows you to monitor and analyze your visitors in real-time and shows you detailed reports about your website audience. It's probably the most popular web analytics application used by millions worldwide. It's also can integrate with other Google services from Google Marketing Platform such as GSC (Google Search...
Best Customer Analytics Tools and Software in 2021
One of the most famous customer analytics tools on our list is Google Analytics. Google Analytics is used by over half of the website owners (55.6% of all the websites) and is a great way to find key customer data points for your website and app.
Source: blog.bit.ai
Top 5 Best Mixpanel Alternatives That Are Equally Good!
Kicking off our list is free to use and the most famous website analytics tool, Google Analytics. The go-to tool for the majority of people out there, Google Analytics is used by 55.5% of all the websites, which is a traffic analysis tool market share of 85.2%!
Source: blog.elink.io
Top 5 open source alternatives to Google Analytics
Many businesses of all sizes use Google Analytics. But if you want to keep control of your data, you need a tool that you can control. You won’t get that from Google Analytics. Luckily, Google Analytics isn’t the only game on the web.
Source: opensource.com
Find the Best Mixpanel Alternatives for Your Product Team
You can set up custom events manually in Google Analytics, but you’ll hit a major roadblock when trying to connect that data cleanly back to specific users. GA makes it hard to link visits from different devices and sessions to a single person. You’ll also have to use Google Tag Manager to track user behaviors like clicks, form submissions, or video plays.
Source: heap.io

Adobe Analytics Reviews

Find the Best Mixpanel Alternatives for Your Product Team
Adobe Analytics is a feature-heavy but expensive solution for product analytics. Unlike Mixpanel, it has no free version—its complex pricing matrix includes features like website analytics, marketing analytics, attribution, and predictive analytics. It has plenty of customization options that may appeal to large organizations, but companies with smaller teams will likely be...
Source: heap.io
7 Analytics Tools for Optimizing UX
Although nothing compares to Google Analytics in terms of number of users, Adobe Analytics is nonetheless a compelling choice amongst website and app analysis tools. It allows you to dig deep into the massive amounts of generated data, featuring things like customer segmentation, real-time analysis rules, marketing analytics, and a host of dashboards. Adobe Analytics is a...

Social recommendations and mentions

Based on our record, Google Analytics seems to be more popular. It has been mentiond 8 times since March 2021. We are tracking product recommendations and mentions on Reddit, HackerNews and some other platforms. They can help you identify which product is more popular and what people think of it.

Google Analytics mentions (8)

  • Follow Your Website Analitycs With Umami
    The first one is to use a free solution. Let's be honest, we are talking about Google Analytics here, which is already pre-integrated with Jekyll. It is indeed very easy to set up but raises some confidentiality issues as its trackers are very invasive, and all the data collected eventually goes to google. - Source: dev.to / 15 days ago
  • How to find someone to create a website? We tried FIVERR and it was a terrible experience.
    A good website evolves over time. A lot of the assumptions made during the design will need to be proven after launch. You should be monitoring things like Google Analytics to see how much traffic the site gets and whether the traffic converts leads into customers. Microsoft Clarity is also excellent at look at user behaviour using heatmaps (it's free). - Source: Reddit / 2 months ago
  • What are the online tools that have greatly helped you in your startup?
    Google Analytics and Hotjar - tracking the customer, improving UI/UX. - Source: Reddit / 3 months ago
  • Which Services for Product Metrics?
    Our team is preparing for some architectural changes to our web application providing us an opportunity to update our tech stack for product metrics and KPIs. What would you choose? I am considering Segment, Amplitude, and GA. I would also love to know which KPIs you have found helpful in your organization. - Source: Reddit / 4 months ago
  • Blocking Google Analytics tracking code but not the admin panel
    I'm using the main Firebog gravity lists and I see that Google Analytics tracker is successfully blocked. But I need to use the Analytics Admin Page (https://analytics.google.com/analytics/web/). Is there any way to prevent Google Analytics to track me visiting website and still be able to visit the panel? - Source: Reddit / 5 months ago
View all

Adobe Analytics mentions (0)

We have not tracked any mentions of Adobe Analytics yet. Tracking of Adobe Analytics recommendations started around Mar 2021.

What are some alternatives?

When comparing Google Analytics and Adobe Analytics, you can also consider the following products

Mixpanel - Mixpanel is the most advanced analytics platform in the world for mobile & web.

Heap - Analytics for web and iOS. Heap automatically captures every user action in your app and lets you measure it all. Clicks, taps, swipes, form submissions, page views, and more.

Hotjar - The #1 Leader in Heatmaps, Recordings, Surveys & More. Sign up for a 15-day free trial and start learning from real user behavior today!

Google Tag Manager - Google Tag Manager helps make tag management simple, easy and reliable by allowing marketers and webmasters to deploy website tags all in one place.

Smartlook - Qualitative analytics for websites and mobile apps Start understanding the 'whys' of your users' behaviors with clear, visual insights. With session recordings and event tracking, you get the complete picture.

Matomo - Matomo is an open-source web analytics platform

User reviews

Share your experience with using Google Analytics and Adobe Analytics. For example, how are they different and which one is better?

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