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Funnel.io VS Datorama

Compare Funnel.io VS Datorama and see what are their differences

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Funnel.io logo Funnel.io

Marketing analytics software for e-commerce companies and online marketers that automatically...

Datorama logo Datorama

Datorama is a SaaS-based, big data management platform for advertisers and ad agencies.
  • Funnel.io Landing page
    Landing page //
    2023-09-17
  • Datorama Landing page
    Landing page //
    2023-07-30

Funnel.io

Categories
  • Marketing Analytics
  • Marketing Platform
  • Digital Marketing
  • Marketing
  • Marketing Tools
  • Web Analytics
Website funnel.io
Pricing URL Official Funnel.io Pricing
Edit details

Datorama

Categories
  • Data Dashboard
  • Business & Commerce
  • Business Intelligence
  • Office & Productivity
Website datorama.com
Pricing URL-
Edit details

Funnel.io videos

+ Add

Funnel.io - Advertising Reports & Dashboards

Datorama videos

+ Add

Datorama Demo

More videos:

  • Review - Datorama Marketplace
  • Review - Ran Sarig, Datorama - NOAH18 Tel Aviv

Category Popularity

0-100% (relative to Funnel.io and Datorama)

Funnel.io

Datorama

Marketing Analytics
87 87%
Marketing Analytics
13% 13
Data Integration
100 100%
Data Integration
0% 0
Marketing Platform
72 72%
Marketing Platform
28% 28
Data Dashboard
0 0%
Data Dashboard
100% 100

User comments

Share your experience with using Funnel.io and Datorama. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Funnel.io and Datorama

Funnel.io Reviews

Funnel.io Alternatives and Competitors in 2022
Funnel.io is great for small business owners and early-stage companies because it can be used on a month-to-month basis. Users are charged based on ad spend. While this is great in the beginning, as the company grows, the cost to use Funnel.io grows as well. It can also be used for enterprises.
Source: improvado.io
Top 5 Supermetrics Alternatives – Competitors, Cost, Features & Pricing Model
Funnel.io has a solid 4.5 rating based on 74 reviews on G2. Of course, there are a few complaints about the pricing, but in general, people are satisfied with Funnel.io.
Source: windsor.ai
Funnel.io — Data integration platform with 500+ data sources
Funnel.io provides a data integration platform with 500+ data sources. It allows you to load data from any marketing platform, normalise it (aka harmonise it) and visualise data in your favourite BI tool (Power BI, Data Studio, Tableau, …).
Source: www.windsor.ai
Top 5 Adverity Alternatives To Know About in 2020
The transformation section means that Funnel.io cleans up (e.g. date transformations), maps, and groups your data stream before loading it into a BI tool or database.
Source: www.windsor.ai
Funnel.io vs. Windsor.ai
Funnel.io – a tool with probably the biggest list of integrations and relatively high pricing. Most people like the software and don’t complain about it too much. But like any other tool, it’s not perfect for everyone and has its own downsides.
Source: www.windsor.ai

Datorama Reviews

Funnel.io Alternatives and Competitors in 2022
If you're in the market for a marketing analytics platform to help you aggregate all your data into one place, you'll likely want to review this list in detail, comparing Funnel.io vs Improvado vs Supermetrics vs Domo vs Datorama. There is a lot to consider from ease of use, to integration with the platforms you use as well as customization and access to customer support.
Source: improvado.io
Funnel.io — Data integration platform with 500+ data sources
Datorama is an analytics and data visualisation platform which allows marketers to extract, transform and visualise all their marketing data. They offer many data source integrations (unfortunately the list is not public). Datorama has been acquired by Salesforce in 2018.
Source: www.windsor.ai
The Top 14 Marketing Analytics Tools For Every Business
The biggest challenge that I can tell with the Datorama platform is that the tool is complex and very technical. Teams will often need to utilize an implementation engineer familiar the coding used by company just to get the software properly set up or to make any needed changes. Once the software is set up correctly, the platform is fairly powerful. The tool may be too...
Source: improvado.io
Domo vs Datorama vs Improvado vs Funnel.io vs Supermetrics
They do focus specifically on the marketing dilemma, and they claim to have every integration possible (even ones that don't offer API connections, which is questionable?). The biggest challenge I see with Datorama is that the software is very technical and complex. Often teams need to hire an implementation engineer that knows the Datorama coding language, just to get it...
Source: improvado.io

Social recommendations and mentions

Based on our record, Funnel.io should be more popular than Datorama. It has been mentiond 10 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Funnel.io mentions (10)

  • Connecting Instagram API
    There are like a 100 services that will do that for you. Something like this. Source: about 1 year ago
  • Looking For Single Connector Solutions For Digital Marketing
    Any digital marketers have experience working with single connectors for Google Data Studio? I really like the idea of plugging all the data sources into the ETL platform and having one connector for GDS. It appears funnel.io does this but it's far too expensive for us. Windsor.ai also looks ok but their pricing structure isn't ideal. Played around with Adverity as well but looking for something that's more plug... Source: over 1 year ago
  • Blends limitation
    From experience writing & maintaining custom ETLs in BigQuery, to paying/trying multiple data pipeline partners, to a sort-of middle ground like AirByte - this is not a plug - funnel.io has been the easiest and most cost effective by far. Source: about 2 years ago
  • Facebook ads resultat fake?
    You have to be careful with fb figures. Its well known in the industry that they arent accurate. With regards to funnel.io, if they are picking figures from FB then its also suspect. Source: over 2 years ago
  • Facebook ads resultat fake?
    The other platform (funnel.io) may use a different attribution window and/or it might not track across different devices (not sure here, never used funnel.io before). Source: over 2 years ago
View more

Datorama mentions (1)

  • BABA is the most bought stock amongst the biggest investors in America in the the last quarter.
    Wow, surprised they haven't been hit with a lawsuit from salesorce https://datorama.com/. Source: over 2 years ago

What are some alternatives?

When comparing Funnel.io and Datorama, you can also consider the following products

Supermetrics - Supermetrics condenses all the major vectors of data relevant to a user's marketing campaigns and helps them make sense of it all.

Morphio - Morphio is an advanced-level marketing and analytics software solution that allows you to understand your business data and find the negative aspects of your business number before they start creating any problems.

DataTap - Adverity is the best data intelligence software for data-driven decision making. Connect to all your sources and harmonize the data across all channels.

Tercept Unified Analytics - Tercept automatically aggregates and organizes all monetization data,analytics data and marketing data into one single dashboard with powerful querying and visualization capabilities. You can setup custom reports and automate 100% of your reporting.

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

Windsor.ai - Boost your marketing ROI with Windsor.ai Multi-touch Attribution Modelling Software.

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