Exponea VS Pardot

Compare Exponea VS Pardot and see what are their differences

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Exponea

Exponea Packages. Our happiest customers are medium and large-sized B2C companies that generate a major part of their revenue online. Their average Net Promoter Score® is over 60.

Pardot

Salesforce B2B marketing automation

Landing page //
2023-02-07

Landing page //
2023-10-17

Accelerate pipeline, drive revenue, and align marketing and sales with Pardot marketing automation, a Salesforce.com company. Track all prospect interactions on your site — from downloads to page views — then score prospects based on parameters you set. Put time back into your sales reps’ day with automated lead nurturing and real-time sales alerts, which allow reps to prioritize their time. Then, measure the true ROI of your marketing efforts with closed-loop reporting.

Exponea

Categories	Email Marketing CRM Small Business CRM CRM Platforms
Website	exponea.com
Pricing URL	Official Exponea Pricing

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Pardot

Categories	Email Marketing Email Marketing Platforms Marketing Automation Digital Marketing
Website	pardot.com
Pricing URL	Official Pardot Pricing

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Exponea videos

+ Add

Exponea (Customer Data Platform): A Quick Software Overview

Pardot videos

+ Add

Pardot Review - CRM software review

Category Popularity

0-100% (relative to Exponea and Pardot)

Exponea

Pardot

Email Marketing

24 24%

Email Marketing

76% 76

Business & Commerce

40 40%

Business & Commerce

60% 60

Marketing Automation

13 13%

Marketing Automation

87% 87

Email Marketing Platforms

12 12%

Email Marketing Platforms

88% 88

User comments

Share your experience with using Exponea and Pardot. For example, how are they different and which one is better?

Reviews

These are some of the external sources and on-site user reviews we've used to compare Exponea and Pardot

Exponea Reviews

The 36 Best Marketing Automation Tools to Use in 2020

Exponea is a customer data platform and an enterprise-level marketing automation tool for eCommerce businesses.

Source: encharge.io

Pardot Reviews

The 36 Best Marketing Automation Tools to Use in 2020

If you run a B2B SaaS, rely heavily on Salesforce, and you’re able to pay $15,000 per year for a marketing automation tool, Pardot could be a good choice for your SaaS. Otherwise, skip to some of the less expensive options in this post.

Source: encharge.io

The 11 Best Marketing Automation Software Tools in 2020

It's important to note, Pardot is a powerful enterprise, but lacks lead generation functionality and may not be as accessible or affordable for smaller businesses, or entrepreneurs.

Source: blog.hubspot.com

The Best Email Marketing, Sales Prospecting, and Email Automation Software

I hadn’t heard of Zoho before creating this list. But it seems to be a pretty decent tool. I would say it sits somewhere between and email marketing software and an email automation software in both functionality and price. The automations are more limited than a Salesforce Marketing Cloud or a Pardot, but the features are more robust than some smaller solutions like Mailchimp.

Source: www.growthmarketingpro.com

Five Automation Tools to Make B2B Marketing Easy

Pardot: Pardot, a B2B marketing automation platform by Salesforce, allows you to reach the potential leads via social, paid marketing or email campaigns. Pardot provides the added benefit of syncing with a user’s current clients in Salesforce too, thus enhancing the communication scale.

Source: martechseries.com

Social recommendations and mentions

Based on our record, Exponea seems to be more popular. It has been mentiond 1 time since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Exponea mentions (1)

Facebook Is Receiving Sensitive Medical Information from Hospital Websites
To be fair, the majority of those gstatic connections are for things like fonts. When you are actually logged in there,s only one (for a font), and that is cached by the browser (because you've received it already). Worryingly, I saw requests (that ublock stopped) to https://exponea.com/, dc.services.visualstudio.com/v2/track, and googletagmanager, _and_ if I book an appointment it sends the details of the booking... - Source: Hacker News / almost 2 years ago

Pardot mentions (0)

We have not tracked any mentions of Pardot yet. Tracking of Pardot recommendations started around Mar 2021.

What are some alternatives?

When comparing Exponea and Pardot, you can also consider the following products

Emarsys - B2C marketing automation software.

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

Marketo - Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.

Synthesio - Synthesio is a social intelligence tool or a marketing software that is specially made for the purpose of social media monitoring and social analytics.

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

TitanMLM - TitanMLM is a modern multi-level marketing management software that allows businesses to manage their operations from a single platform.

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