Yespo VS Warmup Inbox

eSputnik is a marketing automation system trusted by more than 30 thousand loyal customers worldwide to send more than a billion emails every month. eSputnik helps marketing professionals to focus on their marketing tasks and to achieve their business goals without having to spend time on mundane operational chores. eSputnik brings value to the clients with a comprehensive set of features, balanced with ease of use and reasonable pricing options. The list of features includes multi-channel interactions, complex communication workflows, and dynamic product recommendations, as well as analytics reports on subscriber behavior, such as RFM analysis, cohort analysis, cluster analysis, performance reports for each particular segment, and much more. In addition to that, eSputnik offers more than a dozen AI-powered features to streamline marketing processes. All the features are designed to meet the real needs of the clients, to name a few: to create automated marketing messages without having to seek help from the IT department, to take advantage of multiple marketing channels targeting specific customers, to back up decisions with actionable automated reports. eSputnik discovers and invents something new every day in aim to bring businesses and their customers even closer together. At the same time, eSputnik remains an easy-to-use tool providing a fast and reliable way to deliver messages to your customers’ Inbox.

The process of preparing an email address for general use or email outreach is commonly referred to as “Warming Up” an inbox, where you take a number of steps to ensure that an email address does not become deactivated, blacklisted, or automatically marked as spam when it begins to send outgoing messages to other recipients.

Warming Up an email inbox essentially is recreating the way a typical person will use an email address. Just by using your email address normally, you are ‘warming up’ your inbox by sending outgoing mail to other existing users. When you are reading your emails, starring/favoriting certain messages, and engaging in email threads with multiple other email addresses, you are building up your domain reputation in a way that shows that your account is being controlled by a real human being and is not being used to send out unsolicited emails that are trying to mislead/scam/defraud any other real people using their email inbox.