Software Alternatives & Reviews

Emarsys VS Google Analytics

Compare Emarsys VS Google Analytics and see what are their differences

Emarsys logo Emarsys

B2C marketing automation software.

Google Analytics logo Google Analytics

Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.
  • Emarsys Landing page
    Landing page //
    2023-09-24
  • Google Analytics Landing page
    Landing page //
    2023-08-26

Emarsys videos

The Emarsys Marketing Platform

More videos:

  • Review - How City Beach accelerated growth with the Emarsys AI Retail Platform
  • Review - Emarsys Employee Reviews - Q3 2018

Google Analytics videos

Google Analytics Review

More videos:

  • Review - Google Analytics, Ultimate Beginner’s Guide
  • Review - Google Analytics Review

Category Popularity

0-100% (relative to Emarsys and Google Analytics)
Email Marketing
100 100%
0% 0
Analytics
0 0%
100% 100
Email Marketing Platforms
Web Analytics
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Emarsys and Google Analytics

Emarsys Reviews

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Google Analytics Reviews

Unleashing Alternatives: 15 Advanced Tools for Web Analytics Just Like Google Analytics(Brief and Crisp)
The world has transformed into a giant, data-driven environment. And this digital revolution has made web analytics tools like Google Analytics increasingly crucial for any business that plans to thrive online. Google Analytics is undoubtedly a frontrunner in this realm, capturing the attention of millions with its free use model and comprehensive features. Yet, there’s an...
Unleashing Alternatives: 15 Advanced Tools for Web Analytics Just Like Google Analytics(Brief and Crisp)
The world has transformed into a giant, data-driven environment. And this digital revolution has made web analytics tools like Google Analytics increasingly crucial for any business that plans to thrive online. Google Analytics is undoubtedly a frontrunner in this realm, capturing the attention of millions with its free use model and comprehensive features. Yet, there’s an...
Source: medium.com
Which tools help you to Measure the Success of your Website
Google Analytics: The most commonly free-to-use analytics tool which helps with very detailed and accurate real time results. It includes real-time views, conversions, bounce rates, session timings, trends and so much more.
Source: qpe.co.in
Top 10 CRO Tools to Boost Conversions for Free in 2023
Looking for a free testing tool to optimize your conversion? Well, this testing software can integrate with Google Analytics and Google AdWords. Google Optimize comes with 3 main features, including A/B testing, split testing, and multivariate testing (MVT). Using this conversion rate optimization software enables you to measure the performance of your webpage.
Source: aigrow.me
10 Best Google Analytics Alternatives (Free & Paid)
Google Analytics can only show you what your visitors do and the numerical (quantitative) data about customer journey, but it does not determine the reasons for their actions (qualitative information). In simple words, in Google Analytics, you will deal with the numbers, but not the reasons for these numbers.

Social recommendations and mentions

Based on our record, Google Analytics seems to be a lot more popular than Emarsys. While we know about 36 links to Google Analytics, we've tracked only 2 mentions of Emarsys. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Emarsys mentions (2)

  • Create a custom Jackson JsonSerializer und JsonDeserializer for mapping values
    The first paragraph "The requirements and history" from the first article describes the requirements for Emarsys to rewrite the values for the payload. - Source: dev.to / 12 months ago
  • Create a custom Symfony Normalizer for mapping values
    The task was to integrate a CRM (Emarsys) into the e-commerce platform. - Source: dev.to / about 1 year ago

Google Analytics mentions (36)

  • Navigating the Digital Landscape: The Role of Website Analytics in Measuring Performance
    Let’s discuss Google Analytics in particular and other tools in general, which are available online to measure the website performance. Source: 8 months ago
  • 10 BEST FREE SEO REPORTING TOOLS
    Google Analytics: A free tool from Google that provides in-depth website analytics and performance metrics, including traffic sources, user behavior, and conversions. Source: 8 months ago
  • Affiliate Marketing Automation: How to Save Time and Improve Your Results?
    Automating your affiliate marketing has a clear advantage: scalability. As your affiliate network grows, manual management becomes difficult. Automation makes it easier to handle a larger volume of affiliates, communicate with them, and monitor their performance. This means that your affiliate program can grow without sacrificing efficiency. You can also use automation tools to track and report affiliate... Source: 8 months ago
  • Which tool do you use the most for SEO?
    Google Analytics: It provides in-depth insights into website traffic, user behavior, conversions, and other important metrics. Source: 9 months ago
  • The dos and don'ts of website redesigns and migrations
    Implement a robust website analytics tool, such as Google Analytics, to track key metrics and gather insights about user behavior. Set up goals and conversion tracking to measure the impact of your website redesign or migration on your business objectives. Source: 10 months ago
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What are some alternatives?

When comparing Emarsys and Google Analytics, you can also consider the following products

Klaviyo - Klaviyo helps brands own the customer experience, grow higher-value relationships, and deliver more personalized marketing experiences across email, mobile, and web.

Matomo - Matomo is an open-source web analytics platform

Criteo - Build, scale, and activate first-party audiences with The Commerce Media Platform.

Mixpanel - Mixpanel is the most advanced analytics platform in the world for mobile & web.

TargetBay - TargetBay is a complete eCommerce revenue generation platform.

Adobe Analytics - Adobe Analytics is an industry-leading solution that empowers you to understand your customers as people and steer your business with customer intelligence.