Software Alternatives & Reviews

DirectIQ VS Google Marketing Platform

Compare DirectIQ VS Google Marketing Platform and see what are their differences

DirectIQ logo DirectIQ

Send better emails, get better results

Google Marketing Platform logo Google Marketing Platform

Google's unified and improved marketing and analytics tools.
  • DirectIQ Landing page
    Landing page //
    2022-10-03

DirectIQ is an easy-to-use email marketing tool that allows businesses to reach their customers quickly and effectively. It provides powerful automation flows and a wide range of integrations, including Shopify, so businesses can create personalized experiences for their customers.

With DirectIQ, businesses can also benefit from the powerful analytics and reporting capabilities that enable them to track the performance of their campaigns.

With its 24/7 customer support, DirectIQ provides customers with the help they need to successfully send and track their emails.

Moreover, with thousands of satisfied customers, DirectIQ is a reliable email marketing tool that businesses can trust.

  • Google Marketing Platform Landing page
    Landing page //
    2021-09-26

DirectIQ

Categories
  • Email Marketing
  • Email Marketing Platforms
  • Email Marketing Automation
  • Email Newsletters
  • Email Automation
  • Automated Email Marketing
  • Marketing Automation
Website directiq.com
Pricing URL Official DirectIQ Pricing
Details $freemium $15.0 / Monthly (Essential 2500 Contacts Plan)

Google Marketing Platform

Categories
  • Surveys
  • Form Builder
  • Forms And Surveys
  • Email Marketing
Website marketingplatform.google.com
Pricing URL-
Details $-

DirectIQ features and specs

  • Email Automation: Yes
  • Shopify Integration: Yes
  • Wordpress Integration: Yes
  • Professionally Designed Email Templates: 600+

Google Marketing Platform features and specs

No features have been listed yet.

DirectIQ videos

30 seconds promo

More videos:

  • Tutorial - Getting Started with DirectIQ

Google Marketing Platform videos

Webinar: Get to Know All Products Available in the Google Marketing Platform

More videos:

  • Tutorial - How to Use Google Surveys to Get Consumer Insights
  • Tutorial - Google Optimize Tutorial 2020 - Conversion Rate Optimization Tests
  • Tutorial - How To Earn Money From Google Opinion Rewards 2020 | Earn Money From Google Surveys 2020
  • Review - Google Optimize Review | Flaunt Digital
  • Tutorial - Google Optimize Tutorial: How to Get Started Quickly

Category Popularity

0-100% (relative to DirectIQ and Google Marketing Platform)
Email Marketing
100 100%
0% 0
Surveys
0 0%
100% 100
Email Marketing Platforms
Form Builder
0 0%
100% 100

User comments

Share your experience with using DirectIQ and Google Marketing Platform. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare DirectIQ and Google Marketing Platform

DirectIQ Reviews

13 Best Email Marketing Software for Businesses in 2022
Oh, and did we mention for FREE? Yes, DirectIQ has a Forever Free Plan, so marketers can start small, and DirectIQ will be right there to scale with them!
5 Brilliant Email Marketing Tools to Level Up Your CRM Software in 2022
Alexandru — “I’m thinking about starting a newsletter, so it’s nice knowing that the DirectIQ support staff is available 24/7 to help me whenever I need… Their description says that they cater to small to medium-size businesses, and you can really tell how important it is to them to build and maintain relationships with their customers, just a really pleasant customer...
Best 5 Free and Open-Source Email Marketing Software Tools
We have summarized the most powerful, analytical, and superlative along with being market competitive email marketing software tools that are GetResponse, DirectIQ, MailChimp, Mautic, and BlueMail respectively. These mentioned platforms empower and enable the business organizations to tap in masses according to their target audience, and conveniently target them, again and...
Source: linuxways.net

Google Marketing Platform Reviews

Top 10 CRO Tools to Boost Conversions for Free in 2023
Looking for a free testing tool to optimize your conversion? Well, this testing software can integrate with Google Analytics and Google AdWords. Google Optimize comes with 3 main features, including A/B testing, split testing, and multivariate testing (MVT). Using this conversion rate optimization software enables you to measure the performance of your webpage.
Source: aigrow.me
15 Best A/B Testing Tools And Software (2021 List)
Google Optimize is a free A/B testing tool for folks looking to measure site experience and engagement on their website. You might be using Google Analytics on your website, why not integrate Google Optimize with it? All you need to add a single line of code to your existing analytics implementation. That’s it.
3 free tools for Product Managers to improve product adoption
Google Optimize allows you to experiment with a user journey and run A/B tests. You can define your goals, generate variants of your product’s frontend and roll them out independently. The integration with Google Analytics give you an overview on which variant performs best.
Source: medium.com
18 Top A/B Testing Tools Reviewed by CRO Experts
Google Optimize is a completely free A/B and multivariate testing enterprise testing tool. With a visual editor, code editor, and native integration with Google Analytics it is the best tool for companies that are just starting with testing. Many nice-to-have features are still missing, like an image upload feature, but Google continues to roll out enhancements every week....

Social recommendations and mentions

Based on our record, Google Marketing Platform seems to be more popular. It has been mentiond 2 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

DirectIQ mentions (0)

We have not tracked any mentions of DirectIQ yet. Tracking of DirectIQ recommendations started around Mar 2021.

Google Marketing Platform mentions (2)

  • 6 Ways to Optimize Your Website for Better Conversion Rate
    Google Optimize: This tool assists you in getting a rich solution through A/B testing, website testing & personalization tools for small businesses to help create engaging customer experiences. - Source: dev.to / over 1 year ago
  • Google is deprecating Google Surveys
    That's something else. It's (it was) a marketing product. > Google Surveys is a market research tool that allows you to easily create online surveys in order to make more informed business decisions. Users complete survey questions in order to access high quality content around the web, See https://marketingplatform.google.com/about/surveys/. - Source: Hacker News / over 1 year ago
  • This person just posted an ad that asked them about DLC they planned on buying. Mario Party Superstars was listed with three other games on the Switch that already have DLC. Is this a good sign that we are getting Mario Party Superstars DLC?
    I had assume it was Google itself because I hadn't heard of surveys being part of the AdWords program, but a quick google search showed I was wrong about that. However, I stand by my assessment that the inconsistency between the answers indicate it was an "AI Generated" question. (One option is a named DLC, another is a generic " DLC" answer, and the other two are just the base games' names). Source: about 2 years ago
  • Ad management platform
    But an obvious choice at your level of ad spend would be Google Marketing Platform which covers a wide range of channels: https://marketingplatform.google.com/about/. Source: about 2 years ago
  • Using Randomized, Representative Surveying Data to Model $GME Ownership Among the U.S. Adult Population
    More about Google Consumer Surveying: https://marketingplatform.google.com/about/surveys/. Source: almost 3 years ago

What are some alternatives?

When comparing DirectIQ and Google Marketing Platform, you can also consider the following products

MailChimp - MailChimp is the best way to design, send, and share email newsletters.

Survey Monkey - Create and publish online surveys in minutes, and view results graphically and in real time. SurveyMonkey provides free online questionnaire and survey software.

Constant Contact - Constant Contact offers email marketing, social media marketing, online survey, event marketing, digital storefronts, and local deals tools.

Google Forms - Simple web forms from Google.

Retail ViVA - Sathguru’s Retail ViVA is (AI) Powered, Cloud ERP solution built for Retail industry, with 26 integrated modules and 9 tools for Retailer's business transformation

Qualtrics - Qualtrics is the most trusted research platform, helping brands make crucial business decisions. From surveys to insights to action.