Software Alternatives & Reviews

Ahrefs VS Moz

Compare Ahrefs VS Moz and see what are their differences

Ahrefs logo Ahrefs

Ahrefs is a toolset for SEO and marketing. We have tools for backlink research, organic traffic research, keyword research, content marketing & more. Give Ahrefs a try!

Moz logo Moz

Backed by industry-leading data and the largest community of SEOs on the planet, Moz builds tools that make inbound marketing easy.
  • Ahrefs Landing page
    Landing page //
    2023-10-11

Ahrefs is trusted by SEOs and marketing professionals worldwide as the ultimate toolset for SEO, powered by industry-leading data. Ahrefs crawls the web, stores tons of data and makes it easily accessible via a simple user interface. The data can be used to aid keyword research, link building, content marketing and SEO strategies. Ultimately, the tool helps to accelerate the growth of organic search traffic to a website.

  • Moz Landing page
    Landing page //
    2023-10-19

Ahrefs videos

Ahrefs Review and Tutorial: Is This The Only SEO Tool You Need?

More videos:

  • Review - Ahrefs Review | FatRank Ahref Testimonial
  • Tutorial - How to Use Ahrefs Tool - Best Premium SEO Tools [2019]

Moz videos

MOZ vs SEMRush 2019 - Side by Side Comparison: Which SEO Tool is Better?

More videos:

  • Review - Moz Pro Review (2017): The 5 SEO aspects that Moz tracks
  • Review - SEO Tool - MOZ Review

Category Popularity

0-100% (relative to Ahrefs and Moz)
SEO Tools
57 57%
43% 43
SEO
52 52%
48% 48
Content Marketing
63 63%
37% 37
SEO Monitoring
0 0%
100% 100

User comments

Share your experience with using Ahrefs and Moz. For example, how are they different and which one is better?
Log in or Post with

Reviews

These are some of the external sources and on-site user reviews we've used to compare Ahrefs and Moz

Ahrefs Reviews

  1. Excellent for discovering low competition keywords

    I've enjoyed using Ahrefs to inform content creation due to their keyword explorer being so useful for finding low difficulty keywords. I do prefer the legacy version of their site explorer in comparison to the new format so I hope that they do not retire certain elements of the platform.

    🏁 Competitors: SEMRush

Comparing the Best Moz Alternatives for 2023
Ahrefs is undoubtedly one of the most potent Moz alternatives available on the market today. This powerful SEO tool offers comprehensive data and insights on backlinks, keywords, content, and more.
11 SE Ranking alternatives you must check out
A popular and highly regarded SEO tool, Ahrefs offers a wealth of features to help improve your website's search engine rankings and online visibility. Read on to learn about its features.
9 Best Moz Alternatives and Their Pros and Cons
Ahrefs prides itself on having an immense database with over 12.8 billion keywords, 13.4 billion indexed pages for content research, and 212.3 million domains in the backlink index. Some users, however, have pointed out potential inaccuracies in estimates and some difficulty in comprehending the data. Similar to Moz Pro, Ahrefs does not include features specifically tailored...
Source: seranking.com
Best SE Ranking Alternatives in 2023
Both Ahrefs and SE Ranking are powerful SEO tools that can help with various aspects of search engine optimization. SE Ranking has more total SEO features, while Ahrefs offers a larger set of keyword and domain backlink data for competitor analysis.
15 Best Moz Alternatives
So far, the pros outweigh and make Ahrefs one of the best Moz alternatives. But the biggest pain of using Ahrefs is their paid plans. Yes, the prices bite. So, we compiled a list of Ahrefs alternatives that will not burn a hole in your pocket.

Moz Reviews

Comparing the Best Moz Alternatives for 2023
If you're looking for a Moz alternative for your SEO needs, you're in luck! There are several powerful tools out there that offer similar features and benefits. In this blog post, we'll explore some of the best Moz alternatives that can help you improve your search engine optimization efforts.
9 Best Moz Alternatives and Their Pros and Cons
The value of Moz depends on your specific SEO needs and budget. Moz offers robust SEO tools that many businesses find valuable for their SEO strategies, but the cost may be prohibitive for smaller companies or individuals. It’s recomended to take advantage of the free trial or the free limited version to determine if Moz fits your needs before committing to a subscription.
Source: seranking.com
15 Best Moz Alternatives
Ironically enough, some can say that Moz as a tool is not a bed of roses. Many find that Moz Pro’s subscription plan is on the upper end of the financial spectrum. For others, the financial aspect is not an issue but rather a lack of a wide spectrum of possibilities. Moz competitors in the market offer far more, and some for a lower price. For instance, better keyword...
The 21 Best Ahrefs Alternatives (Free and Paid)
Moz aims to make SEO easy by removing all complexity from the equation. Moz Pro helps you understand what your audience is interested in and has been searching for typically when they arrive on your site. And it is a highly recommended alternative to Ahrefs. You can then use this information to create powerful content accordingly.
Source: enticehq.com
8 Best SimilarWeb Alternatives (2019 UPDATE): Add These to Your Digital Tool Kit
Using Moz Local can help you to trickle in and then explode your visibility from both mobile and desktop searches. They can help you achieve this through robust, precise and sound business listings that encourage online and foot traffic to your local store (hence Moz “Local”).

Social recommendations and mentions

Based on our record, Ahrefs should be more popular than Moz. It has been mentiond 110 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Ahrefs mentions (110)

  • How to Identify Content Refresh Candidates, In Detail
    Next up, let's find articles ranking between 4 and 15.  To do this, you'll log into Ahrefs and use site explorer on the target site, navigating to "top pages."  Here's what that looks like for our property, makemeaprogrammer.com. - Source: dev.to / 4 months ago
  • I figured out about the backlinking strategy that you can apply to your SEO.
    Did you know that securing backlinks from industry giants like Ahrefs, SEMrush, Get First Page, and Search Engine Land can be a game-changer for your online presence? 📈💻. Source: 5 months ago
  • 2024 Google SEO Checklist: A List of Tips for Website Optimization
    Analyze competitors’ link configuration files (analyze and study competitors’ external link configuration, which can be detected through Ahrefs analysis tool);. Source: 6 months ago
  • Why My Domain Authority Dropped
    Even When I checked my site on https://ahrefs.com/ he shows approx 350 domain with high DA and PA. Source: 6 months ago
  • Migrating from Shopify to custom coded site. What should we do to maintain SEO and ranking?
    Audit the heck out of the new platform. Shopify is a bit rigid, sure, but it's also quite optimized and they have solid performance requirements. Your new site should be equally good, at least when tested with: PageSpeed Insights / Lighthouse, Google Rich Results tester (for structured data), Ahrefs (for site health), Pentest-Tools.com Website vulnerability scanner (for site security), WAVE (for accessibility),... Source: 6 months ago
View more

Moz mentions (46)

  • How to Use the Agility Writer Smart Outline Builder
    Moz - "Optimizing Outlines for SERP Success" Uncover the tactics behind AgilityWriter's Outline Builder in optimizing content outlines for Search Engine Results Page (SERP) success, as discussed in Moz's expert SEO resources. Source: 5 months ago
  • Ask HN: Who is hiring? (December 2023)
    Moz | Lead/Sr. Data Engineer | REMOTE (USA / Canada) | Full-time | https://moz.com/ We’re a small team building new ETL data pipelines in Go to power Moz’s frontend applications. We leverage AWS (Lambda, SQS, ECS, Eventbridge, S3, etc.), Terraform, and Docker to consume, transform, and aggregate the massive amounts of data provided by our platform & collections teams. I’m specifically looking for a senior engineer... - Source: Hacker News / 5 months ago
  • Which tool do you use the most for SEO?
    Moz: It provides various SEO tools, such as keyword research, rank tracking, link analysis, and on-page optimization recommendations. Source: 9 months ago
  • What is Local SEO?
    In addition to website metrics, track your local search rankings. Several tools, such as Moz Local and BrightLocal, can help you monitor your local search rankings and compare them to your competitors. Source: 10 months ago
  • Best alternatives to SEMRush?
    Https://ahrefs.com - still prefer this the most. The intangible for me is the ease of custom filtering and data exports. Prices do keep going up tho... Https://moz.com - OG but IMHO they lost their edge; export and data reporting is lacking. Source: 11 months ago
View more

What are some alternatives?

When comparing Ahrefs and Moz, you can also consider the following products

SEMRush - All-in-one Marketing Toolkit for digital marketing professionals.

SE Ranking - All-in-One cloud-based SEO software for agencies, marketing teams and webmasters

Serpstat - Search analytics, Rank tracking, Backlink analysis and Site Audit tool.

Majestic - Majestic - Link intelligence tools for SEO and Internet PR and Marketing. Site Explorer shows inbound link and site summary data.

SEO PowerSuite - Get all SEO tools in one pack - download free edition of SEO PowerSuite and get top 10 rankings for your site on Google and other search engines!

SpyFu - SpyFu helps companies determine where the company needs to go and how to get there. Improve experience with clients by watching trends and planning new strategies.