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Adobe Target VS Monetate

Compare Adobe Target VS Monetate and see what are their differences

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Adobe Target logo Adobe Target

Adobe Target provides an intuitive user interface and an expanded personalization toolset.

Monetate logo Monetate

Monetate empowers you with the big data insights, personalization, merchandising, testing, analytics, and expertise that you need to anticipate and react to customer behavior.
  • Adobe Target Landing page
    Landing page //
    2022-03-14
  • Monetate Landing page
    Landing page //
    2023-10-18

  monetate.comSoftware by Monetate

Adobe Target

Categories
  • Business & Commerce
  • A/B Testing
  • Office & Productivity
  • CMS
Website adobe.com
Edit details

Monetate

Categories
  • Email Marketing
  • Email Marketing Platforms
  • Newsletter Marketing
  • Advertising
Website monetate.com
Edit details

Adobe Target videos

+ Add

Adobe Target: Test and Optimize Every Experience, Every Time

More videos:

  • Demo - Adobe Target Demo Walkthrough
  • Review - Profile Targeting with Adobe Target

Monetate videos

+ Add

Monetate Overview Demo (2013)

More videos:

  • Review - Monetate For Personalization Overview
  • Review - Monetate Testing Solution Overview (2013)

Category Popularity

0-100% (relative to Adobe Target and Monetate)

Adobe Target

Monetate

A/B Testing
100 100%
A/B Testing
0% 0
Email Marketing
0 0%
Email Marketing
100% 100
Analytics
48 48%
Analytics
52% 52
Email Marketing Platforms
0 0%
Email Marketing Platforms
100% 100

User comments

Share your experience with using Adobe Target and Monetate. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Adobe Target and Monetate

Adobe Target Reviews

18 Top A/B Testing Tools Reviewed by CRO Experts
Adobe Target walks you through a three-step workflow where you first create the variant, then target the variant based on visitor segmentation, and lastly customize your goals and settings for the test. Based on this emphasis of targeting, it should come as no surprise that Adobe Target’s most exciting feature is automated personalization.
Source: conversionxl.com
Top 5 A/B Testing Tools List
Adobe Target is part of Adobe’s Marketing Cloud that’s a set of digital marketing solutions provided by Adobe. It covers all the basic features a good A/B testing tool should have: It supports Multivariate Testing, it’s mobile-optimized, allows you to create specific profiles and audiences to run deeply-customized tests. It doesn’t require coding to get set up and ready to...
Source: blog.testlodge.com
10 A/B testing tools to help improve conversions
Adobe Target provides an intuitive user interface to create personalized web experiences, quickly create A/B tests and confidently target content. Target provides a guided testing and targeting workflow and framework, with no coding or setup hassles, so it's easy to see your visitor's responses to content variations in real time and instantly adapt your site to meet their...
Source: mashable.com

Monetate Reviews

18 Top A/B Testing Tools Reviewed by CRO Experts
With Monetate Testing and Segmentation, you can perform advanced A/B tests and multivariate tests. They also have built-in measures of statistical significance and dynamic testing which adjusts traffic allocation to optimize for ROI. Monetate’s 1-to-1 Personalization Engine is an advanced machine learning engine that determines which actions will help you achieve a given...
Source: conversionxl.com

Social recommendations and mentions

Based on our record, Monetate seems to be more popular. It has been mentiond 1 time since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Adobe Target mentions (0)

We have not tracked any mentions of Adobe Target yet. Tracking of Adobe Target recommendations started around Mar 2021.

Monetate mentions (1)

What are some alternatives?

When comparing Adobe Target and Monetate, you can also consider the following products

Optimizely - A/B testing you'll actually use.

Klaviyo - Klaviyo helps brands own the customer experience, grow higher-value relationships, and deliver more personalized marketing experiences across email, mobile, and web.

Google Marketing Platform - Google's unified and improved marketing and analytics tools.

Criteo - Build, scale, and activate first-party audiences with The Commerce Media Platform.

AB Tasty - AB Tasty is an all-inclusive platform for conversion rate optimization, personalization, customer activation, and testing.

TargetBay - TargetBay is a complete eCommerce revenue generation platform.

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