Software Alternatives & Reviews

Ad Layer VS Bannerwise

Compare Ad Layer VS Bannerwise and see what are their differences

Ad Layer logo Ad Layer

Ad Layer is a creative management platform (CMP) that gives designers a way to easy create thousands of ads without worrying about the technical part.

Bannerwise logo Bannerwise

We empower marketing teams to unlock the full potential of digital advertising by simplifying and automating digital ad production.
  • Ad Layer Landing page
    Landing page //
    2020-09-08

Ad Layer is basically an online tool where your designers can build ads and change the content without any coding knowledge.

Sometimes it might be just one ad, but often it’s twenty different formats or sometimes even hundreds of ads in thirty different formats and ten languages.

Doing all these by hand takes time, trust us, we used to do this.

So we created Ad Layer to do this for you. Not completely automatically as we don’t trust AI enough to let it design according to your brand book, but the system more or less fills in the content where you want it based on your design of choice. This is what everyone calls a Creative management platform if you like buzzwords or a banner builder if you prefer things easy and simple.

  • Bannerwise Landing page
    Landing page //
    2022-05-23

Bannerwise is a Creative Management Platform that empowers agencies to increase their clients' ROI by using a scalable, efficient solution for digital ad production and management. Create relevant and better performing ads for your clients with ease, while at the same time decreasing the set-up and production time. Unlock the full potential of digital advertising!

Category Popularity

0-100% (relative to Ad Layer and Bannerwise)
Design Tools
11 11%
89% 89
Advertising
15 15%
85% 85
Graphic Design Software
15 15%
85% 85
Video Creator
100 100%
0% 0

Questions and Answers

As answered by people managing Ad Layer and Bannerwise.

What makes your product unique?

Ad Layer's answer

Ad layer can either be used as a tool to create digital assets (video, html5, social ads) and export them to be stand-alone which is perfect for creative agencies, or Ad Layer can connect to Meta, google, DOOH signs to be used as a dynamic platform.

Why should a person choose your product over its competitors?

Ad Layer's answer

Our support team is all experts and can be used as support but also as your co-pilot through production assignments or full DCO setups in Google platforms. Ad Layer also scales well, from a 10-man agency to a global direct client both in products also with our unique pricing model.

How would you describe your primary audience?

Ad Layer's answer

Creative agencies with a need to create lots of digital assets, local companies that need control over their advertising, media agencies that need a team to handle DCO setups for lots of clients (or set it up themselves), and finally big global clients that have strict rules about design and messaging.

What's the story behind your product?

Ad Layer's answer

We used to build banners by hand and did a lot of setup for different DCO ad-serving platforms. But we figured out that making banners are boring so we built a platform to handle that for us, and here we are selling it to everyone else.

Which are the primary technologies used for building your product?

Ad Layer's answer

Ad Layer is a SAAS system with APIs to a lot of different systems that solve tasks we can not do and help our client use their own unique setup and tech stack.

Who are some of the biggest customers of your product?

Ad Layer's answer

  • Pernod Ricard
  • Volvo
  • DDB
  • McDonald's
  • Omnicom group

User comments

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What are some alternatives?

When comparing Ad Layer and Bannerwise, you can also consider the following products

BannerFlow - HTML5 display ad production platform

Creatopy - Creatopy is an ad design platform that helps businesses customize, automate and scale up their ad production and delivery.

Bannerify for Figma - Animate and export HTML banners from Figma in seconds.

Abyssale - Abyssale is a creative automation tool helping you generate thousands of marketing visuals in minutes. Create a template, pick your formats, connect your data, and let Abyssale do the work!

Celtra - Leading creative technology for data-driven brand display advertising across all screens.

Smartly.io - Smartly.io is the leading Facebook ad optimization solution for agencies and performance marketers