Software Alternatives & Reviews

ActiveCampaign VS HubSpot

Compare ActiveCampaign VS HubSpot and see what are their differences

ActiveCampaign logo ActiveCampaign

Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

HubSpot logo HubSpot

Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.
  • ActiveCampaign Landing page
    Landing page //
    2023-07-09

  www.activecampaign.comSoftware by ActiveCampaign

  • HubSpot Landing page
    Landing page //
    2022-01-04

What is HubSpot? HubSpot is an all-in-one CRM platform that provides marketing, sales, customer service, content management, and operations software. It was designed specifically to help businesses generate leads and grow revenue with ease. With HubSpot, there's no more scattered tools and software; everything you need is under one roof.

Why Should You Use HubSpot? HubSpot offers a wide range of features including lead generation tools, automated outreach capabilities, and analytics tools to track progress. With its user-friendly interface, it’s easy to navigate through the various features such as contact management and web page building. You can also set up automated emails to nurture leads down the funnel or set up custom chatbots on your website to quickly answer customer inquiries. Additionally, the HubSpot CRM integrates with over 1,160 third-party apps like social media channels and other business tools, so your business can operate with maximum efficiency.

ActiveCampaign

Categories
  • Email Marketing
  • Email Marketing Platforms
  • Marketing Automation
  • Newsletter Marketing
Website activecampaign.com
Pricing URL Official ActiveCampaign Pricing
Details $-

HubSpot

Categories
  • CRM
  • Small Business CRM
  • CRM Platforms
  • Inbound Marketing
  • Sales
  • CMS
  • Digital Marketing
  • Website Builder
  • Web Hosting
Website hubspot.com
Pricing URL Official HubSpot Pricing
Details $paid

ActiveCampaign features and specs

No features have been listed yet.

HubSpot features and specs

  • One: 10
  • Two: 2

ActiveCampaign videos

ActiveCampaign Review: My Honest Opinion [2020 Version]

More videos:

  • Demo - ActiveCampaign Review / Demo: Is this marketing automation platform good, bad, or ugly?
  • Demo - ActiveCampaign Review & Demo

HubSpot videos

What Does HubSpot Do | Breaking Down HubSpot's Inbound Marketing Software

More videos:

  • Review - What is HubSpot and what can it do? Get the complete overview.
  • Review - HubSpot vs. Salesforce

Category Popularity

0-100% (relative to ActiveCampaign and HubSpot)
Email Marketing
47 47%
53% 53
CRM
0 0%
100% 100
Email Marketing Platforms
Marketing Automation
47 47%
53% 53

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare ActiveCampaign and HubSpot

ActiveCampaign Reviews

The 5 Best Email Marketing Software of 2023
ActiveCampaign is a versatile email marketing software that provides a comprehensive suite of tools for businesses to create, automate, and optimize their email marketing campaigns. It goes beyond basic email marketing by offering features that support customer relationship management (CRM) and marketing automation.
10 best Manychat alternatives in 2024 (free & paid)
ActiveCampaign for Marketing is a platform that lets you tailor personalized touchpoints with customers, track their preferences and behavior, customize your campaigns based on the customer lifecycle across multiple platforms, and more.
Source: chatfuel.com
11 Best Email Marketing Software for eCommerce in 2023
ActiveCampaign, a powerful email marketing software for eCommerce, has solidified its position as a potent automation platform. With pre-designed templates and automation workflows, it streamlines email marketing efforts effectively. Notably, the platform's advanced segmentation capabilities provide nuanced targeting options for eCommerce businesses.
Source: www.getshow.io
12 Top Campaign Monitor Alternatives & Competitors
Summary: ActiveCampaign balances a long track record in the email marketing space with the best of both worlds in a fully automated email system that can easily transition to a full blown CRM if you need it. I love ActiveCampaign because it can SCALE from zero to large enterprise, without breaking the bank.
Best 12 Klaviyo Alternatives for Shopify
It offers you similar benefits as Klaviyo with slight differences. ActiveCampaign is an automation tool for e-commerce businesses. There is so much you can do with this tool. It is rated as one of the best alternatives for Klaviyo yet less pricey.
Source: adoric.com

HubSpot Reviews

The 5 Best Email Marketing Software of 2023
HubSpot emerges as an all-encompassing marketing solution that offers businesses the tools they need to attract, engage, and delight their audience. Its integration of marketing, sales, and customer service functionalities, coupled with its powerful CRM, positions it as a strategic asset for growth-oriented companies.
11 Best Email Marketing Software for eCommerce in 2023
HubSpot, the renowned all-in-one business platform, secures its place on the list with its powerful email marketing automation capabilities. While its standalone email automation offers standard features, it truly shines when combined with its suite of tools encompassing social media marketing, CRM, and more.
Source: www.getshow.io
10 Best Software for Creating Newsletters: Top Picks!
Hubspot is well-established in the arena of marketing tools. Recognized for its robust all-in-one solution, Hubspot's newsletter creator offers many great features.
Source: publicate.it
5 Best Newsletter Tools & Software for Engaging Emails
The efficiency of Hubspot's platform is amplified by its integration with their CRM and marketing automation tools. This sync-up facilitates the smooth monitoring of email campaigns, allowing companies to segment their target market based on customer behavior and establish automatic follow-up messages based on how people engage with their content.
Source: publicate.it
11 Sendgrid Alternatives For Your Business Email
HubSpot offers several tools for marketing. These include pop-ups, forms, landing pages, chatbots, live chat, and ad tracking. Besides, HubSpot Email Marketing comes with customizable templates and a drag and drop builder. With smart content segmentation and automated workflows, it delivers a seamless experience to the users.

Social recommendations and mentions

Based on our record, HubSpot seems to be more popular. It has been mentiond 13 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

ActiveCampaign mentions (0)

We have not tracked any mentions of ActiveCampaign yet. Tracking of ActiveCampaign recommendations started around Mar 2021.

HubSpot mentions (13)

View more

What are some alternatives?

When comparing ActiveCampaign and HubSpot, you can also consider the following products

MailChimp - MailChimp is the best way to design, send, and share email newsletters.

Marketo - Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.

Pardot - Salesforce B2B marketing automation

Brevo - Innovative online Email Marketing solution to manage your contacts, create & send your newsletters and track your results. More than 80 000 clients. Best prices and attractive features.

Salesforce - CRM software solutions and enterprise cloud computing from salesforce.com, the leader in CRM and platform as a service.

GetResponse - Email marketing from GetResponse. Send email newsletters, campaigns, online surveys and follow-up autoresponders. Simple, easy interface. FREE sign up.