The 5 Best Email Marketing Software of 2023
ActiveCampaign is a versatile email marketing software that provides a comprehensive suite of tools for businesses to create, automate, and optimize their email marketing campaigns. It goes beyond basic email marketing by offering features that support customer relationship management (CRM) and marketing automation.
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ActiveCampaign for Marketing is a platform that lets you tailor personalized touchpoints with customers, track their preferences and behavior, customize your campaigns based on the customer lifecycle across multiple platforms, and more.
11 Best Email Marketing Software for eCommerce in 2023
ActiveCampaign, a powerful email marketing software for eCommerce, has solidified its position as a potent automation platform. With pre-designed templates and automation workflows, it streamlines email marketing efforts effectively. Notably, the platform's advanced segmentation capabilities provide nuanced targeting options for eCommerce businesses.
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Summary: ActiveCampaign balances a long track record in the email marketing space with the best of both worlds in a fully automated email system that can easily transition to a full blown CRM if you need it. I love ActiveCampaign because it can SCALE from zero to large enterprise, without breaking the bank.
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It offers you similar benefits as Klaviyo with slight differences. ActiveCampaign is an automation tool for e-commerce businesses. There is so much you can do with this tool. It is rated as one of the best alternatives for Klaviyo yet less pricey.
11 Best ActiveCampaign Alternatives [2022]: ActiveCampaign Competitors
Answer: Yes, ActiveCampaign is a CRM (Customer Relations Management) tool that helps you find potential new customers, and build a strong relationship with them that will help you grow your business even more. But, besides that, ActiveCampaign is also an email marketing solution, and one of the first ones that ever appeared.
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ActiveCampaign is another platform that focuses on more than just email marketing. In fact, ActiveCampaign combines email marketing with a range of other tools including powerful automations and CRM functionality so you could reach, connect, nurture, and convert new leads into customers.
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A/B testing: For users willing to test their email newsletters, ActiveCampaign might be too pricey – A/B testing isn’t included in lower tiers. Campaign Monitor, however, offers A/B testing as a part of all plans.
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ActiveCampaign is an intelligent marketing platform and the best option for email marketing. With this feature-rich marketing platform, you’ll be able to design engaging marketing campaigns and automated marketing processes to save time and generate additional revenue for your Shopify store.
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If you pitch Mailchimp vs ActiveCampaign on pricing, that is apples versus oranges. But the ActiveCampaign Lite plan comes closest to MailChimp features and if you use our discount is actually cheaper than MailChimp! ActiveCampaign Lite costs $39 month for 2.500 contacts on the yearly plan, Mailchimp costs $49.99.
